Accident Prevention Plus Plans to Engage Arthur Douglas & Associates, Inc. to Execute a National Financial Communications Campaign
JUPITER, Fla.--July 26, 2004--Accident Prevention Plus, Inc. (OTCBB:ACPL) a leading monitoring systems research and development company, announced today it will be engaging Arthur Douglas & Associates, Inc., a full-service, pro-active financial communications, investor relations and strategic resource firm, to launch and execute a comprehensive national investment marketing campaign. The campaign is designed to increase investor awareness and market support primarily among professional investors as well as industry and securities analysts.Jennifer Swanson, CFO of Accident Prevention Plus states, "We have been able to attract some new shareholders and continue to retain existing, loyal shareholders over the years, but the company's current shareholder base still consists almost exclusively of individual investors. We believe that a campaign performed by Arthur Douglas and Associates, Inc. should increase our awareness among institutional and professional investors, and potentially expand our shareholder base even further. Our Company has been almost unnoticeable to the financial community this past year while our extensive research and development process was taking place. We diligently waited for the immediate launch of our new products on the market before commencing a comprehensive financial communications program," says Swanson.
"We are considering Arthur Douglas to assist us with our financial communications. They have the reputation of being one of the nation's leading investor and public relations firms representing quality public corporations," says Alan Schwartz, President and CEO of Accident Prevention Plus. "As the company had previously mentioned, the Board of Directors has approved a company name change to Transportation Safety Technology, Inc. and the issuance of certificates for the renamed company, which better describes our present company and new directions moving forward. We feel our shareholders will greatly appreciate our efforts to increase the awareness of everything we are achieving," concluded Schwartz
"Accident Prevention Plus is an excellent organization with a mission and visions to positively impact the world with its innovative monitoring systems products. They have many competitive advantages in a high growth, niche market, and have the potential to deliver long-term, rewarding benefits to consumers and investors," stated Arthur Batson, President and CEO, Arthur Douglas and Associates, Inc. The senior management at Accident Prevention Plus has made numerous critical decisions to strategically and effectively capture a leading share in the monitoring systems market and manage and grow investor interest. We are excited to be considered by Accident Prevention Plus and look forward to ensure that the investment community recognizes the compelling, fundamental value proposition that this company represents," concluded Batson.
About Arthur Douglas and Associates, Inc.
Arthur Douglas & Associates, Inc. is a strategic public relations/consultant firm headquartered in Casselberry, Fla., in greater metro Orlando. The company's exclusive focus is assisting emerging growth public corporations with strengthening their shareholder base.
The objective at Arthur Douglas & Associates is to develop a sound, comprehensive public relations program for each of its clients -- one that has an effect on the perceptions, attitudes and actions of the brokerage community, while achieving the business objectives of each of the company's clients. By educating and informing the brokerage community in a clear, concise and timely manner Arthur Douglas can help its clients in developing an excellent reputation to investors and brokers alike.
About Accident Prevention Plus
Accident Prevention Plus, Inc., located in Jupiter, Florida is a technology company which designs, develops, and markets a comprehensive line of onboard computer recording systems and fuel monitoring systems commercial and fleet vehicles. These systems were designed to promote safe and efficient driving practices, provide security for unauthorized operational use of a vehicle, automatically monitor and record vehicle operational data for accident prevention, driver training, driver evaluation, maintenance purposes, cargo security and include many options such as GPS capabilities. Accident Prevention Plus products are sold worldwide, and our own engineers have designed all our software and firmware, as well as any hardware we require. Accident Prevention Plus, Inc. owns all of its intellectual properties.
To learn more about Accident Prevention Plus products, visit http://www.applus.com/
For an IR package, please call 561-741-4450.
This press release contains certain forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on management's current expectations of beliefs and are subject to a number of factors and uncertainties that could cause actual results, levels of activity, performance or achievements to differ materially from those described.