British Columbia Safety Council to Sell SmarTire Products
Leading Canadian safety association to promote and sell Company's tire monitoring systems
RICHMOND, BC, July 21 -- SmarTire Systems Inc. (OTCBB: SMTR) today announced that the British Columbia Safety Council (BCSC) will act as a reseller of its advanced tire pressure monitoring systems (TPMS). The British Columbia Safety Council is an independent, not-for-profit organization dedicated to reducing injuries and accidents.
BCSC will market the SmarTire for Motorcycles product to its students in order to raise the awareness and to promote the importance of correct tire pressure for motorcycle safety. Since its inception, the BCSC has trained over 40,000 new riders. The BCSC will also sell and promote the entire family of SmarTire products for buses, RVs, commercial vehicles and automobiles as part of its various fleet and corporate driver training courses.
"At the BCSC, we are very aware of the critical importance of maintaining proper tire pressure regardless of the vehicle you are driving," says Ian Thomas, Manager Road Safety & Traffic Education Services at the BCSC. "This is even more important when you are riding a motorcycle as the margin for error is smaller and even a few psi can make a difference. SmarTire's TPMS products offer a level of awareness and warning that can be a lifesaver when a tire related problem occurs."
"As our friends at the BCSC tell us, the single most common cause of catastrophic tire failure is prolonged riding on under-inflated tires," says John Taylor-Wilson, VP of Sales and Marketing at SmarTire. "Our products have been designed to specifically address this problem by providing real-time monitoring and by making the driver acutely aware of the operating state of the tires. We are extremely pleased to have the BCSC recognize the importance of this technology as part of its vehicle safety mandate."
An investment profile about SmarTire Systems may be found online at www.hawkassociates.com/smartire/profile.htm
About SmarTire Systems
SmarTire develops and markets proprietary advanced tire pressure monitoring and technology systems for the global automotive and transportation industries. The U.S. Government, through the TREAD Act, has legislated that all new vehicles must be equipped with tire monitoring systems that began with a phased implementation in 2004. SmarTire is capitalizing on rapidly emerging OEM and aftermarket opportunities. The company's vision is to become the preeminent provider of wireless sensing and control systems for vehicles worldwide. Incorporated in 1987, SmarTire has offices in North America and Europe.
Additional information about SmarTire Systems can be found on the website www.smartire.com. An online virtual investor kit containing SmarTire press releases, SEC filings, current price quotes, stock charts and other useful information for investors can be found at www.hawkmicrocaps.com. Investors may contact Randy Halischuk/Judy Leclercq at (800)-982-2001 or Frank Hawkins/Julie Marshall, Hawk Associates, Inc. at (305) 852-2383. Email: investor_relations@smartire.com or info@hawkassociates.com.