American Suzuki Posts Best-Ever June Sales
BREA, Calif.--July 1, 2004--Powered by an ambitious five-year growth plan, American Suzuki Motor Corp. once again achieved record-breaking sales, posting a 15 percent increase in June sales compared to the same month last year and a 23 percent increase in year-to-date sales, selling a total of 7,485 vehicles in June and 39,807 total vehicles this year.American Suzuki's success comes from the rapid introduction of new products, including its top-selling Suzuki Forenza premium compact and Suzuki Verona midsize sedan. Continued growth is expected due to the launch of two additional vehicles to the 2005 model year line, the five-door compact Suzuki Reno and versatile Forenza Wagon, scheduled to arrive in showroom floors this fall.
"We are very pleased with the strides that ASMC continues to make this year with the sales, product, marketing and customer service milestones reached since the launch of our 357 Plan," said Koichi Suzuki, president of American Suzuki's Automotive Operations. "Given the fast-growing sales of our value-packed product line, Suzuki is quickly becoming the brand of choice for smart, practical consumers who demand more for their money."
About American Suzuki
The Automotive Operations of American Suzuki Motor Corp. (ASMC), Brea, was founded in 1985 by Suzuki Motor Corp. ASMC markets automobiles in the United States through a network of about 509 automotive dealerships in 49 states. ASMC's parent company, Suzuki Motor Corp. (SMC), was founded in 1909, incorporated in 1920 and is based in Hamamatsu, Japan. SMC is a diversified worldwide automobile manufacturer with 141 distributors in 127 countries.
AMERICAN SUZUKI MOTOR CORP. MONTH-END REPORTING June CYTD 2004 2003 DSR % 2004 2003 DSR % Change Change VITARA: 276 472 -44% 2,123 2,378 -11% GRAND VITARA: 308 707 -58% 2,229 4,684 -53% XL-7: 1,829 3,231 -46% 9,630 12,779 -25% AERIO: 1,154 1,845 -40% 6,107 12,146 -50% FORENZA: 3,050 0 NA 12,266 0 NA VERONA: 867 0 NA 7,451 0 NA TOTAL: 7,485 6,260 15% 39,084 32,084 23% TRUCK DOMESTIC TRUCK: 276 472 -44% 2,123 2,379 -11% IMPORT TRUCK: 2,137 3,938 -48% 11,859 17,463 -33% TOTAL TRUCK: 2,413 4,410 -47% 13,982 19,842 -30% CAR DOMESTIC CAR: 1 0 NA 1 5 -80% IMPORT CAR: 5,071 1,850 163% 25,824 12,237 110% TOTAL CAR: 5,072 1,850 163% 25,825 12,242 110% TOTAL DOMESTIC: 277 472 -44% 2,124 2,384 -11% TOTAL IMPORT: 7,208 5,788 20% 37,683 29,700 26% GRAND TOTAL: 7,485 6,260 15% 39,807 32,084 23% Selling Days: 25 24 153 152