GM Announces June Owner Loyalty Program: GM Owners Receive Cash Allowances Up to $5,000 on Most GM Vehicles
DETROIT -
GM today announced its latest marketing initiative, an owner
loyalty program that offers current GM owners up to $5,000
customer cash on most 2003 and 2004 GM vehicles. For
prospective customers, GM continues to offer very competitive
customer cash, APR and lease offers "With a loyalty rate
that leads the auto industry, we thank GM owners with a very
special and attractive offer in June," said John Smith, group
vice president GM North America Vehicle Sales, Service and
Marketing. "Add this special offer to the industry's broadest
product line-up, award-winning quality and fuel economy
leadership in more segments than any other manufacturer and you
have an unbeatable value and a great time to buy." The
Owner Loyalty program is available on vehicles delivered from
June 2 through August 2, 2004 and includes most 2003 and 2004
GM vehicles. Vehicles excluded from this program include
Cadillac XLR and CTS-V; Chevrolet Aveo, SSR, Cavalier (select
models) and Topkick; GMC Kodiak; Pontiac GTO, Sunfire (select
models) and Vibe; and Saturn Ion.1 sedan and L300.1. The Owner
Loyalty program cannot be combined with most other GM
incentives and is not available with employee, dealership and
supplier discount programs. Following are the Owner
Loyalty cash allowances for June 2 through August 2, 2004:
Owner Loyalty Cash | 2003 & 2004 Model Year Vehicles |
$2,000 |
Cadillac CTS |
$3,000 |
Chevrolet Colorado (regular and
extended) GMC Canyon (regular and extended) Saturn Ion |
$4,000 | Buick Century Chevrolet
Cavalier GMC Sierra (except ½ ton crew) Oldsmobile Alero Pontiac Grand Am Saturn L Series |
$5,000 |
Buick LeSabre Cadillac DeVille Chevrolet Astro GMC Envoy Oldsmobile Bravada Pontiac
Aztek |
GM continues to offer competitive customer cash allowances and attractive APR rates for consumers not eligible for the Owner Loyalty program. Following are terms for GM's 2004 and 2005 models (for qualified buyers ) - June 2 through August 2, 2004:
2004 Model Year Vehicles | 2004 Model Year Vehicles |
0.0/0.0/0.0/2.9 |
Or Customer Cash |
Buick Century | $1,000 |
Buick LeSabre | Chevrolet Aveo |
Buick Park Avenue | Chevrolet Colorado (crew) |
Buick Rainier | GMC Canyon (crew) |
Buick Regal | |
Buick Rendezvous | $1,500 |
Chevrolet Astro | Chevrolet Colorado (except crew) |
Chevrolet Blazer | GMC Silverado (1/2 ton crew) |
Chevrolet Express | GMC Canyon (except crew) |
Chevrolet Impala | GMC Sierra (1/2 ton crew) |
Chevrolet Kodiak | |
Chevrolet Monte Carlo |
$2,000 |
Chevrolet Suburban | Chevrolet Malibu |
Chevrolet S-10 (crew) | Pontiac Vibe |
Chevrolet Tahoe | |
Chevrolet Tracker | $2,500 |
Chevrolet TrailBlazer | Chevrolet Express |
Chevrolet TrailBlazer EXT | Chevrolet Kodiak |
Chevrolet Venture | Chevrolet Malibu Maxx |
GMC Envoy | Chevrolet Silverado |
GMC Envoy XL | GMC Savana |
GMC Envoy XUV | GMC Sierra |
GMC Safari | GMC Topkick |
GMC Savana | Pontiac Grand Prix |
GMC Sonoma (crew) | |
GMC Topkick | $3,000 |
GMC Yukon | Buick Century |
GMC Yukon XL | Buick LeSabre |
Oldsmobile Alero | Buick Park Avenue |
Oldsmobile Bravada | Buick Regal |
Oldsmobile Silhouette | Buick Rainier |
Pontiac Aztek | Buick Rendezvous |
Pontiac Bonneville SE/SLE/GXP | Chevrolet Astro |
Pontiac Grand Am | Chevrolet Blazer |
Pontiac Grand Prix | Chevrolet Cavalier (select models) |
Pontiac Montana | Chevrolet Corvette (select models) |
Pontiac Vibe | Chevrolet Impala |
Chevrolet Monte Carlo | |
0.0/0.0/0.0/1.9 | Chevrolet Suburban |
Chevrolet Cavalier (select models) | Chevrolet S-10 (crew) |
Pontiac Sunfire (select models) | Chevrolet Tahoe |
Chevrolet TrailBlazer | |
0.0/0.0/1.9/2.9 |
Chevrolet Venture |
Chevrolet Avalanche | GMC Envoy |
Chevrolet Colorado (except crew) | GMC Safari |
Chevrolet Silverado (except ½ ton crew) |
GMC Sonoma (crew) |
GMC Canyon (except crew) | GMC Yukon |
GMC Sierra (except ½ ton crew) | GMC Yukon XL |
Oldsmobile Bravada | |
0.0/0.0/2.9/3.9 |
Oldsmobile Silhouette |
Chevrolet Silverado (1/2 ton crew) | Pontiac Aztek |
GMC Sierra (1/2 ton crew) |
Pontiac Bonneville SE/SLE/GXP |
Pontiac Montana | |
0.0/0.9/1.9 | Pontiac Sunfire (select models) |
Chevrolet Aveo | |
Chevrolet Malibu/Maxx | $3,500 |
Chevrolet Alero | |
0.0/1.9/2.9 | Chevrolet Avalanche |
Cadillac Escalade, ESV, EXT |
Chevrolet Tracker |
Chevrolet Corvette (select models) | Chevrolet TrailBlazer EXT |
GMC Envoy XL | |
1.9/2.9/3.9 | GMC Envoy XUV |
Cadillac CTS | Pontiac Grand Am |
Cadillac SRX | |
Chevrolet Colorado (crew) | |
GMC Canyon (crew) | |
5.9/5.9/5.9 | |
Cadillac DeVille | |
Cadillac Seville | |
2005 Model Year Vehicles | 2005 Model Year Vehicles |
0.0/0.9/1.9/3.9
| OR Customer Cash |
Buick Century |
$1,000 |
Buick Park Avenue | Chevrolet Cavalier (select models) |
Pontiac Vibe | Chevrolet Equinox |
Chevrolet Venture |
|
0.9/1.9/2.9/3.9 | Pontiac Montana |
Chevrolet Equinox | Pontiac Sunfire (select models) |
Pontiac Vibe | |
1.9/2.9/3.9/std |
|
Chevrolet Cavalier (select models) | $1,500 |
Chevrolet Venture | Buick Century |
Pontiac Montana | Buick Park Avenue |
Pontiac Sunfire (select models) |
General Motors Corp. , the world's largest vehicle manufacturer, employs about 325,000 people globally in its core automotive business and subsidiaries. Founded in 1908, GM has been the global automotive sales leader since 1931. GM today has manufacturing operations in 32 countries, and its vehicles are sold in 192 countries. In 2003, GM sold nearly 8.6 million cars and trucks, about 15 percent of the global vehicle market. GM's global headquarters is at the GM Renaissance Center in Detroit. More information on GM and its products can be found on the company's consumer website at www.gm.com.