Ford Motor Company Reports May 2004 U.S. Sales
* May U.S. sales totaled 317,471, down 3 percent. * Ford F-Series sales totaled 78,847, up 4 percent. * Ford Escape and Ford Focus set May sales records. * Ford announces third quarter North American production plans.
DEARBORN, Mich., June 2 -- U.S. customers purchased or leased 317,471 cars and trucks from Ford, Mercury, Lincoln, Jaguar, Volvo, and Land Rover dealers in May, down 3 percent compared with a year ago. Sales of passenger cars were 107,198, down 5 percent and trucks were 210,273, down 2 percent.
Year-to-date through May, the company's sales were 1.4 million, down 2 percent compared with the same period a year ago. Sales of trucks were 935,071, up 2 percent, and sales of passenger cars were 470,370, down 9 percent.
Ford F-Series, America's best-selling vehicle, posted sales of 78,847, up 4 percent. May was the ninth month in a row of higher sales. Year-to-date through May, F-Series sales were 358,034, up 9 percent compared with the same period a year ago.
The Ford Escape and Ford Focus each set a May sales record. Sales for the Escape, America's best-selling small sport utility vehicle, were 23,197, up 44 percent. Year-to-date, Escape sales were 82,218, up 28 percent. Ford Focus sales were 29,898, up 32 percent. Year-to-date, Focus sales were 96,312, down 5 percent.
North American Production
The company plans to build 755,000 vehicles (195,000 cars and 560,000 trucks) in its North American assembly plants in the third quarter 2004. In the third quarter 2003, the company produced 786,000 vehicles (229,000 cars and 557,000 trucks).
In the second quarter of 2004, the company plans to build 955,000 vehicles (255,000 cars and 700,000 trucks), unchanged from the previously announced plan.
FORD MOTOR COMPANY MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change Sales By Brand Ford 269,544 272,960 -1.3 1,181,461 1,206,463 -2.1 Mercury 17,179 18,092 -5.0 79,351 82,158 -3.4 Lincoln 12,093 15,478 -21.9 55,806 62,167 -10.2 Jaguar 4,444 4,826 -7.9 19,787 19,475 1.6 Volvo 11,817 13,120 -9.9 55,972 54,183 3.3 Land Rover 2,394 3,190 -25.0 13,064 14,471 -9.7 Total Ford Motor Company 317,471 327,666 -3.1 1,405,441 1,438,917 -2.3 Memo: Cars and Trucks Cars 107,198 112,659 -4.8 470,370 517,576 -9.1 Trucks 210,273 215,007 -2.2 935,071 921,341 1.5 Total Ford Motor Company 317,471 327,666 -3.1 1,405,441 1,438,917 -2.3 FORD BRAND MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change Crown Victoria 7,112 8,083 -12.0 37,040 35,682 3.8 Taurus 24,787 26,131 -5.1 121,370 140,494 -13.6 Focus 29,898 22,636 32.1 96,312 100,943 -4.6 Thunderbird 1,315 2,387 -44.9 5,916 8,087 -26.8 Mustang 13,426 16,266 -17.5 65,303 64,943 0.6 Escort 0 1,920 -100.0 1,210 11,193 -89.2 Total Ford Cars 76,538 77,423 -1.1 327,151 361,342 -9.5 Escape 23,197 16,061 44.4 82,218 64,059 28.3 Explorer 30,165 35,423 -14.8 141,625 147,201 -3.8 Expedition 14,789 19,182 -22.9 62,552 72,657 -13.9 Excursion 1,899 2,404 -21.0 8,449 9,793 -13.7 Econoline/Club Wagon 16,763 16,514 1.5 75,155 71,478 5.1 Windstar 0 11,676 -100.0 2,950 57,665 -94.9 Freestar 10,705 0 NA 44,814 0 NA Ranger 15,342 18,151 -15.5 73,300 91,845 -20.2 F-Series 78,847 75,591 4.3 358,034 328,134 9.1 Heavy Trucks 1,299 535 142.8 5,213 2,289 127.7 Total Ford Trucks 193,006 195,537 -1.3 854,310 845,121 1.1 Total Ford Brand 269,544 272,960 -1.3 1,181,461 1,206,463 -2.1 LINCOLN AND MERCURY BRAND MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change Grand Marquis 7,492 7,957 -5.8 33,932 35,412 -4.2 Sable 4,749 5,886 -19.3 20,581 27,148 -24.2 Cougar 0 0 NA 0 2,024 -100.0 Total Mercury Cars 12,241 13,843 -11.6 54,513 64,584 -15.6 Town Car 4,425 5,422 -18.4 20,943 22,895 -8.5 LS 2,531 3,176 -20.3 12,673 14,137 -10.4 Continental 0 0 NA 0 280 -100.0 Total Lincoln Cars 6,956 8,598 -19.1 33,616 37,312 -9.9 Total Mercury and Lincoln Cars 19,197 22,441 -14.5 88,129 101,896 -13.5 Mountaineer 3,770 4,249 -11.3 18,814 17,574 7.1 Monterey 1,168 0 NA 6,024 0 NA Total Mercury Trucks 4,938 4,249 16.2 24,838 17,574 41.3 Navigator 2,963 4,087 -27.5 13,184 14,513 -9.2 Aviator 2,174 2,793 -22.2 9,006 10,189 -11.6 Blackwood 0 0 NA 0 153 -100.0 Total Lincoln Trucks 5,137 6,880 -25.3 22,190 24,855 -10.7 Total Mercury and Lincoln Trucks 10,075 11,129 -9.5 47,028 42,429 10.8 Total Mercury and Lincoln Vehicles 29,272 33,570 -12.8 135,157 144,325 -6.4 Total Lincoln Brand 12,093 15,478 -21.9 55,806 62,167 -10.2 Total Mercury Brand 17,179 18,092 -5.0 79,351 82,158 -3.4 JAGUAR BRAND MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change XJ 891 930 -4.2 4,121 2,386 72.7 S-TYPE 1,346 1,388 -3.0 5,272 5,965 -11.6 X-TYPE 1,802 2,223 -18.9 9,184 9,900 -7.2 XK 405 285 42.1 1,210 1,224 -1.1 Total Jaguar 4,444 4,826 -7.9 19,787 19,475 1.6 VOLVO BRAND MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change S40 1,741 1,001 73.9 8,456 5,835 44.9 V40 248 236 5.1 1,056 1,381 -23.5 S60 2,534 3,547 -28.6 13,630 15,046 -9.4 V70 861 1,394 -38.2 4,613 5,170 -10.8 V70 XC 1,239 1,359 -8.8 5,536 7,172 -22.8 C70 481 392 22.7 1,818 1,605 13.3 XC90 3,559 3,792 -6.1 15,133 12,148 24.6 S80 1,154 1,399 -17.5 5,730 5,826 -1.6 Total Volvo 11,817 13,120 -9.9 55,972 54,183 3.3 LAND ROVER BRAND MAY 2004 U.S. SALES May Month % May CYTD % 2004 2003 Change 2004 2003 Change Range Rover 956 836 14.4 4,415 3,718 18.7 Discovery 1,049 1,461 -28.2 5,655 6,647 -14.9 Freelander 389 893 -56.4 2,994 4,106 -27.1 Total Land Rover 2,394 3,190 -25.0 13,064 14,471 -9.7