Subaru Selects AAR Partners

CHERRY HILL, N.J., May 25, 2004 -- Subaru of America, Inc., the only car company that features Symmetrical All-Wheel Drive as standard equipment on every vehicle in its product line, today announced that AAR Partners, of New York, N.Y., will assist in its efforts to evaluate the current marketing and advertising agency landscape.

   Any and all inquiries should be directed to:
   AAR Partners
   155 East 55th Street, Suite 6H
   New York, NY 10022
   Phone: 212 644-0790
   Fax: 212 644-0919
   http://www.aarpartners.com/

   Contacts:
   Leslie Winthrop, x. 23
   winthrop@aarpartners.com
   Lisa Colantuono, x. 29
   lisa@aarpartners.com

  About AAR Partners

AAR Partners is the most experienced consulting firm conducting agency reviews in the United States, having managed more than 1,500 reviews in the past two decades. The firm's principals offer valuable insight and perspectives based upon previous successful careers as senior executives on both the client and agency sides.

About Subaru of America, Inc.

Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes all-wheel drive Subaru vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru is the only car company that features Symmetrical All-Wheel Drive as standard equipment on every vehicle in its product line. For additional information visit http://www.subaru.com/.