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HONDA / MICHELIN CHALLENGE SERIES KICKS OFF THE 2004 SEASON


HONDA / MICHELIN CHALLENGE SERIES KICKS OFF THE 2004 SEASON
WITH OPENING ROUND AT MOSPORT INTERNATIONAL RACEWAY

BOWMANVILLE, Ontario (May 20, 2004) - The re-launch of the
crowd-pleasing Honda / Michelin Challenge Series gets underway this
weekend at Mosport Park International Raceway as part of the Victoria
Day Weekend Celebrations. More than 20 drivers have responded to
Honda Canada Inc.'s winter announcement that the Honda / Michelin
Challenge Series would return with a 10-race, nine weekend schedule
to be contested in Ontario and Quebec.

"The stock Honda Civic DX Coupes equipped with Michelin Pilote Sport
Cup tires, will provide a truly low cost form of motor racing," said
Kalim Ansari, executive vice president of Honda Canada Inc.  "The
series was re-introduced to encourage young drivers to enter the
sport, but it did not deter some veterans from returning to the
series. The single-marque Championship Series will give them the
opportunity to showcase their talent in identical cars."

The mixed field of racers includes six-year veteran Normand Boyer of
St. Agathe (QC), the 1987, 1990 & 1991 Honda / Michelin Champion,
Robert Boyer from St. Anne-des-Monts (QC), runner-up to his brother
in 1990 & 1991. Normand won his first-ever Honda race during his
rookie season at Mosport on August 10, 1986 (Round 6) after starting
13th. Montrealer Denis Baillargeon started in 1985. His best finish
in the championship title race was third in 1992, the year he also
won his first career race and his first pole (Sanair).

Didier Schraenen of Mont St. Hilaire (QC) started in 1988 and had his
best season in 1990 finishing third overall behind champion Marc
Dancose and runner-up Normand Boyer. It was the year he won his first
career race and pole in round 10 at Mont-Tremblant. In 1998,
Schraenen won the Canadian Formula Ford Championship.

Steven Laporte of St. Sauveur (QC), started in 1990, finishing 11th
overall. He won his first-ever race the following year in round 6 in
Shannonville after starting second. In the last year of competition
of the series in 1992, he finished second overall with two wins, six
podiums and three poles. 1992 was also the year Benoit Theetge of
Quebec City, a former karter, made his debut in the Honda / Michelin
Series, competing in the class 2 CX model. He finished third in class
with a class win and a pole.

Some of the rookies scheduled to start this weekend's race show
promise as well. Young and aggressive, they do not intend to let the
veterans take over the re-launched series. Travis Walker is one of
the youngest drivers in the Series. The 17-year-old karter from
Mississauga (ON) is the two-time Canadian Grand National Champion
Junior Heavy and Junior Medium of 2002.  Last season, he competed in
the Senior division in the ICC six-speed shifter karts in both the
Sunoco Ron Fellows Karting Championship and the CART Stars of
Tomorrow series

A student at Fanshawe College in London, Ontario, Ashley Taws of
Newmarket competed for the last two seasons in the Canadian Formula
Ford Championship. In 2002, she finished fourth overall with two
podiums and four top-five finishes. Due to injuries suffered in a
traffic accident, she missed the first half of last season but still
managed to finish seventh overall in Formula Ford. She began racing
karts in 1993 at the age of nine and was a two-time Canadian Grand
National Champion by 1998. She then moved to Formula 1200 where she
was also very successful.

Kuno and Nick Wittmer of Hudson (QC) are the sons of Patrik Wittmer
who was one the pioneers of the Honda Series running in the second
half of the seventies. At the age of 16 while competing in the 1999
Motorola Cup Series, Kuno II became the youngest driver to win a pro
race in the United States. The following season, he entered four CART
Atlantic races, collecting one top-10 finish. In 2002, he won the
Quebec Touring Championship and last season, he ran in the Fran-Am
Series, finishing ninth overall. His younger brother Nick ran in the
Québec Regional Formula 1600 series last year following his 2002
championship winning season in the Quebec GTO-GTU Series.

Frédérick Lelièvre of Mont-Joli (QC) is also following in the
footsteps of his father Jacques who was the 1986 Quebec Formula Ford
Champion. For the last two seasons Frédérick has competed in the
Canadian Formula Ford Championship, finishing fifth overall in 2002.

The fields of rookies also include Ontario drivers Kyle Brack of
Toronto, Ryan Kelly (London), Alex Penfold (Georgetown), Dan Burchill
(Mitchell) and Daniel Courtney (Kendal), as well as Nicholas
Woodhouse of Vancouver and Kurt Kossmann of Scituate, Massachusetts,

The inaugural 2004 Honda / Michelin Challenge race gets underway
Sunday afternoon at 2:35 pm, with a 40-minute sprint around the 4.023
km famed Mosport track. The first on-track practice session of the
weekend will take place on Friday afternoon, while qualifying for
Sunday's race will take place on Saturday morning at 11:10 am.

The single-marque road racing series was originally launched in 1976
with the Honda Civic Hatchback.  During its 17-year run the series
has attracted more than 400 racers.  Among the Canadian drivers who
have competed in this series are Richard Spénard, Tony Morris, Frank
Allers, Marc Dancose and Jacques Villeneuve, brother of the late
Formula 1 driver Gilles Villeneuve.

The series is sanctioned by ASN Canada FIA and sponsored by Honda
Canada Inc., and Michelin North America Canada Inc. The Honda Civic
has been the top-selling passenger car in Canada for the past six
years.  The Honda / Michelin Challenge Series aims to reinforce the
fun-to-drive aspects of the Civic a claim that will be further
supported by its reputation for quality, reliability and durability.