Datascension Growth Continues, Additional Infrastructure Added
LAS VEGAS--May 3, 2004--Datascension International, Inc., a leading data collection and market survey firm and subsidiary of Datascension, Inc., (OTCBB:DTSN) today announced additional strides in the execution of its strategic growth plan.Additional Predictive Dialers Installed
"We recently announced we had a made a significant investment in our infrastructure by installing predictive dialers at several stations to manage some of our outbound projects," said Scott Kincer, President of Datascension International. "We are proud to announce we have added additional dialers bringing our investment in new technologies and infrastructure to almost $1 million in recent months."
"Through the use of algorithms and controls over the calling lists, predictive dialers increase employee productivity by decreasing the likelihood of down time with employees due to human error in dialing or busy signals. Call centers become instantly more productive with more calls handled by fewer agents. These additional dialers became operational during the last week of April. We have already seen an increase in productivity from the seats previously equipped with this technology. The increased efficiency and productivity is approximately 27% per employee equipped with predictive dialers."
"Our expansion has progressed smoothly and we are strategically positioned for the tremendous growth we expect in 2004," stated Murray Conradie, Datascension CEO. "The increased efficiency in our employees will no doubt be reflected in an increase in revenues. While the costs associated with bringing in additional management and the training of employees on the new dialers has increased our overhead in the short-term, we anticipate these costs to be minimized in the long-term due to the additional capacity we will now be able to handle at reduced costs."
About Datascension
Datascension, a premier data solutions company with headquarters in Las Vegas, NV and Brea, CA, embodies a unique expertise in the collection, storage, processing and interpretation of marketing data. Employing hundreds of bilingual professionals, the company is rapidly becoming one of the largest Spanish-speaking call centers. Datascension's commitment to customer service, quality and on-time project management has fostered its world-class reputation among major market research firms and corporate market research departments.
Further information is available at: www.datascension.com.
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Certain statements contained in this press release are forward-looking statements and information relating to the company that is based on the beliefs of the management of the company, as well as assumptions made by and information currently available to the management of the company. Such statements reflect the current views of the company with respect to future events, and are subject to risks and uncertainties that could cause actual results to differ materially from those contemplated in such forward-looking statements.