Mercedes-Benz Announces Availability of Sirius Satellite Radio
SIRIUS Satellite Radio Provides an Enhanced Audio Experience
MONTVALE, N.J. and NEW YORK, April 19 -- Mercedes-Benz USA and SIRIUS Satellite Radio are pleased to announce availability of the premier satellite radio service as a dealer installed option for most model year 2004 and newer Mercedes-Benz vehicles at authorized dealerships in the contiguous United States.
SIRIUS Satellite Radio offers multiple benefits over conventional FM and AM radio. Any one of the SIRIUS satellite radio channels can be tuned in from coast to coast, enabling the listener to drive across the country without having to change the station. Additionally, SIRIUS does not rely on advertising dollars to support its music, allowing customers to enjoy the wide variety of content without commercial interruptions.
The equipment required to receive SIRIUS satellite radio is specifically engineered for each Mercedes-Benz model, and is fully integrated into the Mercedes-Benz audio system. This allows the customer to enjoy pure digital sound, and to view content information from SIRIUS -- such as title and artist name of the music that is being played -- live on the head-unit display. In addition, the Mercedes-Benz supplied equipment is fully backed by the Mercedes-Benz new car limited warranty, which covers the equipment for up to 4 years. If the customer chooses to have SIRIUS installed after initial delivery, the Mercedes-Benz warranty covers the equipment for the remainder of the new car limited warranty, or one year, whichever is greater.
SIRIUS satellite radio is available as a dealer installed option on most 2004 and newer Mercedes-Benz vehicles (with the exception of '04 SLK-Class and C-Class Coupe, and early production model year '04 M-Class). SIRIUS satellite radio can be installed by authorized Mercedes-Benz dealerships for $679 plus installation, which includes a one year paid subscription plus two bonus months of free service for a total of 14 months of service. SIRIUS installation can also be included in a customer's lease, making satellite radio even more affordable.
"Mercedes-Benz is very excited about the introduction of SIRIUS satellite radio and the ability to provide our customers with a premium audio experience," said Michelle Cervantez, Mercedes-Benz Vice-President of Marketing.
"SIRIUS and Mercedes-Benz are all about enhancing the driving experience," said Doug Wilsterman, Senior Vice President, Automotive OEM, for SIRIUS. "Like many others on the road today, Mercedes-Benz drivers will now be able to experience for themselves the pleasures of 100% commercial-free music, news, entertainment and unequalled sports coverage, including NBA, NHL and NFL play- by-play games."
About Mercedes-Benz USA
Mercedes-Benz USA is headquartered near New York City in Montvale, NJ and is responsible for the U.S. sales, service and marketing of Mercedes-Benz cars and light trucks as well as the Maybach super-luxury sedan. MBUSA employs about 1,500 people in 20 different locations around the nation. In 2003, the company sold 218,717 vehicles through a nationwide network of over 300 retailers in the U.S., setting the highest-ever sales volume in its history.
About SIRIUS
SIRIUS provides listeners with over 110 channels of the best commercial- free music, sports, information and entertainment, with digital quality sound coast-to-coast, broadcast daily from New York City, Los Angeles, Nashville, New Orleans, Houston and Daytona. SIRIUS offers over 60, 100% commercial- free, music channels featuring multiple categories of Pop, Rock, Country, Hip- Hop, R&B, Dance, Jazz, Classical and Latin music, along with more than 50 channels of world-class sports, news, talk entertainment, traffic and weather for a monthly subscription fee of only $12.95, with greater savings for upfront payments of multiple months or a year or more. SIRIUS also broadcasts live play-by-play games of the NHL, NBA and NFL, and is the official satellite radio partner of the NFL.
SIRIUS Satellite Radio products for the car, truck, home, RV and boat are manufactured by Alpine, Audiovox, Blaupunkt, Clarion, Eclipse, Jensen, JVC, Kenwood and Panasonic, and can be purchased at major retailers including Best Buy, Car Toys, Circuit City, Good Guys, Sears, Tweeter and Ultimate Electronics, along with RadioShack and DISH Network outlets in mid-2004.
SIRIUS' exclusive automotive partners, DaimlerChrysler, Ford and BMW, represent over 40% of new cars and light trucks sold annually in the United States. In 2004, SIRIUS radios are expected to be available in approximately 80 different car models, with more than 50 of them factory programs. Also, Hertz currently offers SIRIUS in 29 vehicle models at 53 major locations around the country. In addition, Penske Companies -- Penske Auto Group, United Auto Group and Penske Trucking -- are offering SIRIUS radios as a factory installed option, where available, in their cars and trucks through their dealerships.
Genmar Holdings, the world's largest manufacturer of recreational boats, Formula Boats and Winnebago, the leading supplier of recreational vehicles and motor homes, also offer SIRIUS.
Click on www.sirius.com to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.