Siebel Systems Positioned in Leader Quadrant in B2C Customer Relationship Management Suite Magic Quadrant
SAN MATEO, Calif.--March 29, 2004--| Siebel Systems Provides Integrated CRM Solutions, Powerful Analytics Capabilities, and Wide Range of Industry-Specific Functionality |
Siebel Systems, Inc. , a leading provider of business applications software, today announced that it has been positioned in the "Leader" quadrant in Gartner's Business to Consumer (B2C) Customer Relationship Management (CRM) Suite Magic Quadrant for 2004.(1)
The report, published by Gartner, Inc., a premier research and advisory firm, evaluates and rates vendors in the CRM market based on key criteria including the use of mainstream infrastructure technologies, a growing commitment to participate in service-oriented composite business applications, cross-industry vision, and broad coverage of the functional market. Gartner defines Leaders as vendors that are performing well today, have a clear vision of market direction, and are actively building competencies to sustain their leadership position in the market.
"Siebel Systems' solution for B2C organizations provides a single view of the consumer; enables unparalleled levels of business intelligence about consumer profiles and behaviors; and allows the organization to drive the optimal consumer experience across multiple sales, marketing, and service channels across the enterprise," said Kevin Nix, Group Vice President, Industry Applications, Siebel Systems. "We believe Siebel Systems' position in the Leader quadrant in this market is substantiated by our large base of business-to-consumer organizations that have built customer loyalty and demand and in turn have driven long-term personalized and profitable relationships using Siebel Systems' industry-specific business applications software."
Proven Customer Success
In order for organizations to truly deliver business value they must be able to sell to, market to, and speak to their customers in the most relevant manner possible. Additionally, to become truly consumer-driven, a company's technology platform must support specific industry practices to create true understanding, insight, and value. Siebel Systems continues to develop new B2C capabilities by mapping customer-centric business processes across multiple industries and then delivering well-integrated CRM solutions to support them. By offering tools such as analytics for actionable business intelligence along with CRM, Siebel Systems provides solutions that identify and help solve business problems and deliver a strong and rapid return on investment.
Saab Cars USA, Inc., a subsidiary of the Swedish company Saab Automobile AB, imports and distributes more than 47,000 Saab sedans, convertibles, and wagons annually to 240 U.S. dealerships. Saab now operates in more than 60 countries as a luxury brand of its owner, General Motors. Until recently, customer acquisition efforts were impeded by a fragmented approach to customer relationship management.
"Vehicle customers today expect unprecedented service, and we needed a CRM solution that would provide a consolidated view of our customers from all three touchpoints -- the customer assistance center, the lead management center, and the dealers," said Patrik Riese, Director, Customer Relationship Management, Saab Cars USA. "Siebel Automotive enables us to distribute leads in a consolidated fashion and receive dealer feedback, which helps us streamline our marketing campaigns to sell more vehicles."
Global leaders across all industries have selected Siebel Systems as their B2C CRM standard, including Abbey; BAE Systems, Inc.; Bank of America; Cable and Wireless USA; City of New York, Department of Technology and Telecommunications; Carnival Cruise Lines; Fujitsu Siemens Computers GmbH; HP; Home Depot USA, Inc.; Home Shopping Network; Honeywell Aerospace; Key Energy Services, Inc.; Marks & Spencer Plc; Mitsubishi Motor Sales of North America; Nokia Corporation; Northwestern Mutual Life Insurance Company; Novartis; Pitney Bowes; Procter & Gamble; Royal Caribbean Cruises Ltd.; Saab Cars USA, Inc.; Staples; and York International Corporation.
The complete Gartner Business-to-Consumer CRM Magic Quadrant can be found at the following URL: http://www.siebel.com/gartner2004.
About Siebel Systems
Siebel Systems, Inc. is a leading provider of business applications software, enabling corporations to sell to, market to, and serve customers across multiple channels and lines of business. With more than 3,500 customer deployments worldwide, Siebel Systems provides organizations with a proven set of industry-specific best practices, CRM applications, market-leading analytics products, and business processes, empowering them to consistently deliver superior customer experiences and establish more profitable customer relationships. Siebel Systems' sales and service facilities are located in more than 30 countries.
Except for the historical information contained herein, this press release contains forward-looking statements that involve risk or uncertainties. Future operating results of Siebel Systems may differ from the results discussed or forecasted in the forward-looking statements due to factors that include, but are not limited to, risks associated with customer relations, such as the availability of Siebel Systems' products and services, customer implementation of products and services, relationships with customers, third-party vendors and systems integrators, concentration of revenues in a relatively small number of customers, existence of errors or defects in products, ability to successfully manage growth, significant current and expected additional competition and the need to continue to expand product distribution and services offerings. Further information on potential factors that could affect the financial results of Siebel Systems are included in Siebel Systems' Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and its other filings with the Securities and Exchange Commission, which are available at www.sec.gov. Siebel Systems assumes no obligation to update the information in this press release.
Siebel is a trademark of Siebel Systems, Inc. and may be registered in certain jurisdictions. All other product and company names mentioned are the property of their respective owners and are mentioned for identification purposes only.
(1) Magic Quadrant for Business-to-Consumer CRM Suites, G. Herschel, J. Radcliffe, K. Collins, M. Maoz, 12 March 2004.
The Magic Quadrant is copyrighted March 2004 by Gartner, Inc. and is reused with permission. Gartner's permission to print or reference its Magic Quadrant should not be deemed to be an endorsement of any company or product depicted in the quadrant. The Magic Quadrant is Gartner's opinion and is an analytical representation of a marketplace at and for a specific time period. It measures vendors against Gartner-defined criteria for a marketplace. The positioning of vendors within a Magic Quadrant is based on the complex interplay of many factors. Gartner does not advise enterprises to select only those firms in the Leaders segment. In some situations, firms in the Visionary, Challenger, or Niche Player segments may be the right match for an enterprise's requirements. Well-informed vendor selection decisions should rely on more than a Magic Quadrant. Gartner research is intended to be one of many information sources including other published information and direct analyst interaction. Gartner expressly disclaims all warranties, express or implied of fitness of this research for a particular purpose.