Celine Dion Delivers Life-Saving Messages to Parents of Young Children Via New Automobile Safety Campaign

            National Safety Council (NSC) Multilingual Effort
                   Focuses on Keeping Kids Safe in Cars

WHAT: NSC launches new safety campaign to prompt simple, life-saving steps parents can take to protect the lives of their children. A series of multilingual public service announcements will be released nationally.

WHY: Motor vehicle crashes are still the number one cause of injury- related deaths in kids. By following simple, preventative steps, parents can help save lives. For example, even with the introduction of new, advanced airbags, parents need to know that the safest place for kids is always in the back seat.

WHEN: National launch on March 25, 2004; PSAs featuring Celine Dion to be unveiled at Green Cross for Safety Award Dinner in Washington, D.C.