The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

Auto Data Network Increases Presence in Dealer Management System Marketplace with Closure of Acquisition of MMI Automotive

NEW YORK & TUNBRIDGE WELLS, U.K.--March 18, 2004--

  Acquisition is accretive to EPS and product offering and reinforces ADN's position in marketplace  



Auto Data Network Inc. (OTCBB: ADNW), a provider of software and real-time data services to the automotive industry, today announced the completion of its purchase of MMI-Automotive Limited (MMI), a leading provider of business management and marketing systems for the United Kingdom and European automotive industry.

MMI, founded in 1981, is a leader in Microsoft Windows(R) based dealer management systems (DMS) and customer relations marketing systems (CRM) for both automotive dealers and manufacturers. MMI's products include Automate DMS, a real-time dealer management system designed for automotive dealerships and dealer groups - endorsed by several major automobile manufacturers; Target CRM, a system to help dealerships, dealer groups and manufacturers generate more revenue through the strategic management of customer relationships; Target CCRM, a centralized customer relationship management system for multi-site or multi-franchise dealers; and TimePro, a time recording and management system. MMI also offers design and consultancy services for dealer websites and product development.

MMI's software provides a comprehensive dealer management system inclusive of vehicle and parts sales, inventory management, service management and records, accounting systems, as well as manufacturer links. Its fully integrated customer relations management system provides an information and marketing framework designed to maximize profitability, effectiveness and customer loyalty.

Chris Glover, AND's Chairman, commented, "The acquisition of MMI builds on our strategy of acquiring profitable companies, with an established customer base, operating in the automotive vertical and that are accretive to our EPS as well as our product offering. Along with the earlier announcement of our acquisition of DCS Automotive, which is scheduled to close before the end of the second quarter, this acquisition will further establish ADN as one of the leading providers of software in this $15 billion marketplace".

About Auto Data Network

Auto Data Network is a group of established companies which provide software products and services to the automotive industry. The company's main customer base is the auto dealership marketplace. This marketplace consists of approximately 78,000 dealers in North America and 92,000 dealers in Europe. The company estimates that this represents a $15 billion market for Software and Services specifically for auto dealerships. The company supplies a suite of software solutions and services that enable dealerships to run their businesses more efficiently whilst achieving considerable cost savings. The majority of the company's current solutions are focused on serving the aftermarket and finance areas of dealerships. These areas are of particular importance as the aftermarket business is responsible for 48% of a dealerships profit from 12% of their overall revenue. The second most profitable area is vehicle finance and insurance this area contributes 35% of profits from 2% of revenues.

This press release contains forward-looking statements as defined in the Private Securities Litigation Reform Act of 1995. Readers are cautioned not to place undue reliance on these forward-looking statements. Actual results may differ materially from those indicated by these forward-looking statements as a result of risks and uncertainties impacting the Company's business including increased competition; the ability of the Company to expand its operations through either acquisitions or internal growth, to attract and retain qualified professionals, and to expand commercial relationships; technological obsolescence; general economic conditions; and other risks detailed time to time in the Company's filings with the Securities and Exchange Commission (SEC).