Diamond Powersports Increases Sales and Profits By Adding a 'Personal Touch' As Featured on SmallCapVoice.com

FORT LAUDERDALE, Fla., March 17 -- Diamond Powersports Inc. (BULLETIN BOARD: DPWS) is pleased to announce that CEO Pierre Elliott has been featured on SmallCapVoice.com. Diamond Powersports recently announced dramatic increases for sales and gross profit during the month of February. The company finished the month of February with sales up 127% from the previous year and gross profit up 218% during the same period.

Diamond Powersports CEO Pierre Elliott discussed in his interview with SmallCapVoice.com that adding a "personal touch" has been his key to success. "We go to the people who buy our products and find out what they want," stated Elliott.

Diamond Powersports recorded sales for February 2004 of $86,687, up 127% from sales of $38,178 during February 2003. In addition, Diamond Powersports' gross profit increased by 218% from just $16,298 in February 2003 to $51,904 for this past February.

When asked what Mr. Elliott expects for the month of March and April, he responded, "We expect to blow last year's numbers away. I don't see any let- up."

Management is expecting March to be another successful month as the company recently completed a successful Dealer Expo in Indianapolis from which they have already received $50,000 in purchase orders in just one week. Diamond Powersports' management is expecting more than $200,000 in orders as a result of this show.

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About Diamond Powersports

Diamond Powersports is the leading supplier of innovative motorcycle parts and accessories to the motorcycle aftermarket and general merchandise markets. Founded in 1992, it manufactures and distributes such custom parts as its Flame Sliders, lowering links and footpegs and distributes motorcycle tires, engine valves, and other parts, accessories, and apparel. It manufactures over 200 motorcycle parts for the aftermarket motorcycle industry.

For investor information for Diamond Powersports, Inc., contact Matt Maguire at (407) 884-0444, or visit the website www.diamondpowersports.com.

For Pierre Elliott's complete interview visit www.smallcapvoice.com.

Safe Harbor Act Notice: This release may contain forward-looking statements that involve risks and uncertainties, including, without limitation, acceptance of the company's products, increased levels of competition, product and technological changes, the company's dependence upon financing and third-party suppliers, and other risks detailed from time to time in the company's federal filings, annual report, offering memorandum, or prospectus. Specifications are subject to change without notice.