Invitation to Frost & Sullivan's 4PL Theme-based Workshop

Is 4PL the long-awaited concept that will transform logistics from a cost to a value proposition? Will the "transformational outsourcing" of 4PL take off despite industry reservations? In which sectors can providers best leverage 4PL's potential?

While embracing fourth party logistics (4PL) as an outstanding theoretical proposition, the European logistics industry remains unconvinced of its real-world applicability. Frost & Sullivan is however bullish about the prospects of 4PL, forecasting a market opportunity of EUR 13 billion by 2010.

In conjunction with the upcoming publication of its research service "Strategic Analysis of Market Opportunities in Fourth Party Logistics", Frost & Sullivan is organising a theme-based workshop.

Event: 'Opportunities in the European 4PL Market'

Venue: Frost & Sullivan Office, London

Workshop Days: April 22 - 23, 2004

Workshop Benefits
This specially designed two-day workshop corrals together presentations, demonstrations, and case studies from industry experts (3PLs, 4PLs, management consultancies, IT consultancies, international market professionals) and prospective customers. 

* Discuss business cases from customers/existing 4PL partnerships
* Participate in interactive, output-oriented workshop exercises
* Examine how to develop a business case for 4PL
* Identify the best route to 4PL
* Explore global 4PL opportunities
* Learn how customers operate 4PL-type models internally

Keynote Speakers 
* Accenture, 4PL concept pioneers, will present a joint business case study of a successful 4PL partnership.

* Kuehne & Nagel LeadLogistics Solutions, will bring its perspective and experience on 4PL in a joint presentation with a featured customer.

* John Gattorna, founder of Accenture's supply chain practice in ANZ/Southern Asia, will focus on the evolving structure and guiding principles of 4PL.

* Vector SCM, the trail blazing 4PL company, together with one of its recent customers, will provide a dual perspective on the benefits of the 4PL model.

* Alan Waller, Chairman of Elupeg and the Institute of Logistics and Transport and Vice-President for Supply Chain Innovation at the International Consultancy Solving International, will locate fourth party logistics in the context of collaborative outsourcing.

* Unilever will assess the extent to which technological advances, particularly in radio frequency identification (RFID), is likely to impact the rise of 4PL.

* IBM Business Consulting Services will reveal its experience in partnering with logistics service providers with a 4PL vision.

* Ricky Coussins, Frost & Sullivan's experienced workshop trainer, and principal of Coussins Associates, will lead participants through a strategic workshop session focused on 4PL models and practical business case studies.

* Cecilia Cabodi, of Frost & Sullivan, will share key findings and analyse the methodology behind her recently published report "Strategic Analysis of Opportunities in Fourth Party Logistics".

Frost & Sullivan's customised, team-based workshops have been devised to ensure optimal understanding of 4PL's potential. Expert-led participatory sessions with a case study approach allows prospective 4PL providers/customers to gauge the feasibility of 4PL models.

The workshop also offers participants a powerful platform to network with influential industry participants and to interact with companies that are making 4PL a market reality.

For more information, contact:
To receive more information about this event, or to reserve a delegate place, please email kristina.menzefricke@frost.com or call +44 20 7343 8376.