LeaseTrading.com Appoints National Sales Manager
- Hires Seasoned Auto Industry Executive, Expands Operations -
PALM DESERT, Calif., March 8 -- LeaseTrading.com -- America's marketplace for car lease trading -- today announced that it has appointed Nick Primavera as its National Sales Manager.
LeaseTrading.com helps people get out of leases early-paying only a fraction of the buyout cost-by finding buyers who are looking for a great deal on a short-term lease. The Company works with auto dealers across the country to help consumers trade-in their leases early.
"Our products let car dealers trade-in leases early for a fraction of the cost, enabling dealers to make more sales while saving consumers thousands of dollars," said LeaseTrading CEO Michael Penfield. "Nick Primavera's addition to the team signals our intent to rapidly expand our dealer program."
Primavera, who becomes the Company's first National Sales Manager, brings 23 years of retail automotive experience, including more than a decade in auto finance and leasing. "Nick's experience in developing and motivating sales teams at large dealerships in Southern California along with his high-powered, straightforward approach to sales management will be a great asset to the Company," said Dev Bhatia, LeaseTrading's COO. In addition to Primavera, LeaseTrading has recently hired to expand its customer and sales support operations, Bhatia added. "We expect to bring in more quality additions to the team as we move forward," he said.
Primavera's manpower experience began with four years in the U.S. Marine Corps, which he left as a Sergeant. Born in Columbus, Ohio, Primavera moved to California in 1979.
Industry experts project that auto lease transfers will become a billion-dollar marketplace over the next five years, as more consumers become aware of the marketplace and its potential to save them thousands of dollars in exiting a car lease. Currently, more than 17 million U.S. consumers drive leased cars. More than 25% say they would exit their leases early -- if not for the high costs.
About LeaseTrading Inc.
LeaseTrading.com is America's marketplace for car lease trading. LeaseTrading.com is a privately-held Delaware corporation headquartered in California. For more information, contact Shirley Braginton, at info@leasetrading.com or call us toll free at 1-888-280-9009. LeaseTrading.com. Get In. Get Out. For Less.
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