The Cobalt Group's John Holt to Speak at EyeforAuto USA 2004

Thursday March 4, 7:00 am ET Holt To Discuss How Dealers and Manufacturers Can Successfully Develop Profitable, Lifelong Customer Relationships

SEATTLE--March 4, 2004--The Cobalt Group today announced that president and CEO John Holt will present at the EyeforAuto USA 2004 sales and marketing conference in Detroit March 30-31, 2004. Holt will address attendees on Tuesday, March 30 at 2:15 p.m. to discuss how dealers and manufacturers can create smart initiatives to improve customer satisfaction and secure repeat business while boosting ROI for every segment of the automotive industry. Cobalt, the leading provider of CRM (customer relationship management) and e-business products and services to the automotive retail market, offers dealers and OEMs a complete suite of CRM solutions that are seamlessly integrated and backed by training, consulting, and support. EyeforAuto USA 2004 will feature industry executives from the automotive, dealership, advertising and marketing, and emerging technology communities. Featured topics will include innovations in product marketing, customer loyalty programs, and the retailer and manufacturer relationship dynamic.

For more information about the EyeforAuto USA 2004 event, visit www.eyeforauto.com.

About The Cobalt Group

The Cobalt Group (www.cobaltgroup.com) works exclusively in the automotive retail market developing integrated e-business programs that help manufacturers and dealers increase their profits and operational efficiencies. Cobalt offers a broad range of products and services, including enterprise software; customer relationship management (CRM) applications; e-commerce applications; the industry's largest OEM parts locating and marketing service; and e-business best practices training and consultation. Cobalt's network includes 12,000 franchised dealers and more than 70 of the 100 largest dealer groups. Cobalt is the only software technology provider ever endorsed by 18 manufacturers and the National Automobile Dealers Association (NADA).

About EyeforAuto

EyeforAuto events are products of First Conferences, Ltd., a London based company specializing in providing the world's best business information about the automotive industry. EyeforAuto events are run on three continents and are the largest, most prestigious and widely acclaimed automotive industry conferences in the world. To contact the EyeforAuto team, please call: + 44 (0) 207 375 7544