Polaris Industries Drives Ambitious Supply Chain Initiatives with RedPrairie

WAUKESHA, Wis.--March 2, 2004--

Recreational Vehicle Manufacturer Plans Operational and Technology Transformation to Reduce Freight and Labor Costs

Polaris Industries Inc., a leading manufacturer of recreational and utility vehicles will shift its parts, garments and accessories business into overdrive by installing an integrated supply chain execution solution from RedPrairie, a leader in global supply chain technology solutions.

Scott Swenson, Pure Polaris General Manager says, "Our decision to implement new supply chain execution technology was spurred by two operational objectives. We wanted to reduce freight costs through improved rate shopping on parcel shipping, which accounts for most of our shipments. And we determined a streamlined pick and pack operation could reduce our labor expenditures. RedPrairie proved it had the technology and people to help us accomplish these goals."

RedPrairie's warehouse management and slotting applications (DLx(R) Warehouse / DLx Slotting) will improve Polaris' replenishment operations, optimize pickface slotting and enhance warehouse space utilization. When combined with RedPrairie's visibility tool, LENS(R), the technology will enable Polaris to improve customer service with up-to-date order status information.

LENS also provides visibility to distribution alerts, allowing customer service representatives to intervene and take corrective action before customer service is adversely impacted. It also will give Polaris network-wide visibility to inbound and outbound orders to better plan operations and respond to real-time distribution changes.

RedPrairie's performance measurement technology will measure and track the results Polaris achieves in its DCs. This will give management visibility to performance across the network, enabling them to respond to potential problems that can decrease efficiency and customer service.

Swenson notes, "RedPrairie's culture and dedicated team really impressed us. It was clear during the sales process that they are committed to customer service and desire a long-term relationship with Polaris."

RedPrairie Company Leader John Jazwiec says, "Optimizing labor productivity and parcel shipment operations are two key areas where companies can substantially reduce costs and improve customer service. RedPrairie's advanced distribution solutions are helping customers like Polaris save millions of dollars annually by making better use of internal and external resources. The results are greater efficiency, faster, more accurate deliveries, and increased customer satisfaction"

Polaris expects to rollout RedPrairie's suite of supply chain execution solutions to its Vermillion, SD distribution center in the third quarter of 2004.

About Polaris Industries.

Information about the complete line of Polaris products is available from authorized Polaris dealers or from the Polaris homepage at www.polarisindustries.com.

2004 marks the 50th Anniversary of Polaris Industries. Celebrations will be held in Roseau, Minnesota, birthplace of Polaris, on June 18-19, 2004 and a worldwide celebration will take place in St. Paul at the Minnesota State Fairgrounds on July 24, 2004. Visit www.polarisindustries.com or call 1-800-POLARIS for more information.

Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles, personal watercraft, Victory motorcycles and the Polaris RANGER for recreational and utility use. The Polaris Professional Series, a line of heavy duty Workmobiles(TM) targeted at lawn and landscape companies, equipment rental companies and construction operations, marks Polaris' expansion into the commercial equipment marketplace.

With annual 2003 sales of over $1.6 billion, Polaris is a recognized leader in the snowmobile industry; one of the largest manufacturers of all terrain vehicles (ATVs) in the world; and a leading manufacturer of personal watercraft. Victory motorcycles was established in 1998, and represents the first all-new American-made motorcycle in nearly 60 years, is rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships. Consumers can also purchase apparel and vehicle accessories anytime at www.polarisindustries.com.

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol "PII," and the company is included in the S&P Small-Cap 600 stock price index.

About RedPrairie Corporation.

RedPrairie is a global leader in supply chain technology solutions that help customers achieve measurable logistics results, end-to-end across their extended supply chains, driving out costs, improving customer service and creating competitive advantage.

RedPrairie's RFID-enabled suite of supply chain execution solutions provide the industry's leading transportation, productivity, and distribution management capabilities, integrated with process management components for real-time visibility, event management and resolution, quality control, supplier collaboration and performance measurement. The effectiveness of these applications is enhanced through an industry-exclusive tactical optimization layer that enables lowest cost, streamlined operations. RedPrairie also provides applications for international trade logistics, mobile resource management, supply chain security and inventory optimization to address the broader needs for global supply chain management and security. Customers include Procter & Gamble, Nestle, Panasonic, Georgia-Pacific, Eveready, Unilever, Exel, General Electric, Amazon.com, and many others. For additional information, call 1.888.624-8448, or access www.RedPrairie.com.