Aisin to Announce Business Acquisition, North American Growth Plans, And Development of Intelligent Transportation System Technologies at SAE 2004 World Congress

  What:         Press conference to announce major business acquisition,
                significant North American growth plans, and the next step
                in the development of Aisin Seiki's Intelligent
                Transportation Systems.

  When:         Monday, March 8, 2004, 10:30 - 11:00 a.m.

  Where:        SAE 2004 Exhibition and Congress, Aisin Group Exhibit,
                Booth # 1401

  Background:   Based in Plymouth, Mich., AWA is a subsidiary of the Aisin
                Group, headed by Aisin Seiki Co. Ltd., one of the Top 10
                automotive parts suppliers in the world with corporate
                offices in Kariya City, Aichi, Japan. The Aisin Group is a
                worldwide supplier of automotive components, such as body
                parts, drive train components, engine-related parts, brake
                and chassis parts and information-related products. In North
                America, the Aisin Group has 22 manufacturing, R&D and sales
                centers with more than 6,000 employees.

                In 2003 the company experienced significant growth and new
                business acquisitions, reaching sales of $1.5 billion and
                requiring new facilities and additional production capacity.
                Currently Aisin is projecting to exceed its sales objectives
                over the next two years.

  Who:          AWA President Junichi Nishimura and Senior Vice President
                Don Whitsitt will review the company's recent growth and
                development, discuss new ITS technologies, and preview
                production and manufacturing objectives for 2004 and beyond.

  Contact:      Joe Rohatynski of Rohatynski PR Consulting, +1-313-378-6570,
                joe@joepr.com , or +1-646-552-4517, or John Koenig of Aisin
                World Corp. of America, +1-310-874-5823, jdkking@aol.com

PRNewswire -- March 1