iTV Leader GoldPocket Ensures a Superior Interactive Television Experience by Leveraging itaas Application Developer Program
ATLANTA & LOS ANGELES--Feb. 3, 2004--istart Program Tools and Support Facilitate GoldPocket's Application |
itaas, the premier provider of iTV services for the digital cable TV industry, and GoldPocket Interactive, the largest provider of real-time two-way interactive programming, announced today that GoldPocket has successfully joined the itaas istart Application Developer Program.
GoldPocket develops and sells products and services that create, manage, and deliver digital and interactive media. Changing the way two-way television programming is experienced, GoldPocket Interactive makes it possible for viewers to participate interactively in activities like competing head-to-head for game show grand prizes, predicting the next play in a sporting event, or accessing detailed information and in-depth content of news stories. GoldPocket's technology also creates new revenue opportunities for producers, programmers and cable and satellite operators.
The istart program provides tools and professional support to assist developers and help speed the integration of applications and services with the PowerTV(R) Operating System, SARA (Scientific-Atlanta Resident Application) and the Scientific-Atlanta Explorer(R) digital set-top platform.
"Demand for interactive television is growing rapidly and so is the need to deliver applications that work across a variety of set-top boxes," said GoldPocket Interactive president and CEO Scott Newnam. "The istart program helps us test and streamline our development processes so that we can deliver quality products to market faster and continue to offer viewers cutting-edge interactive experiences."
"GoldPocket is at the forefront of iTV technology development, providing viewers with exciting new ways to view and interact with television and new revenue opportunities for programmers and operators," said Vibha Rustagi, president and CEO of itaas, Inc. "We are pleased to be working with GoldPocket and other innovative developers to ensure the success of their applications and the growth and success of the iTV industry as a whole."
About GoldPocket Interactive
GoldPocket is the leading provider of interactive television technology for set-top boxes, PCs, and wireless devices. GoldPocket has produced and delivered more than 8,000 hours of iTV programming for major networks and media companies, including CBS, PBS, FOX, Sony, The WB, CNN, Game Show Network, AMC, TBS Superstation, MGM, FremantleMedia, A&E Network, Comedy Central, DIRECTV, Cinemax, Spike TV, and Bravo. For more information on GoldPocket, visit the company's website: www.goldpocket.com.
About itaas, inc.
itaas is the premier provider of iTV services in the digital cable TV industry, serving MSOs, set-top box manufacturers, application developers, conditional access and OS providers, and content developers. itaas' end-to-end expertise with digital networks, from set-top clients to headend servers, help customers deploy innovative services, on accelerated schedules. itaas offers the flexibility of a comprehensive portfolio of services, including: system architecture and design, software development and integration, application certification, along with a full-service lab and testing facility. Leading broadband companies depend on itaas for first-to-market advantage. Visit itaas on the Web at www.itaas.com or call 770-368-4024.