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CalCruising Collector Auction Site Seeks Partner: Fast Growth Transportation Industy

CalCruising Collector Auction Site Seeks Partner

Fast Growth Transportation Industy



For Immediate Release

RANCHO SANTA FE, Calif./EWORLDWIRE/Jan. 30, 2004 --- According to the January 2004 edition of Smart Money Magazine "eBay rakes in an eye popping 45 percent of all Internet retail sales-- that's $21 billion in the past year. The top dog on eBay: cars, hands down. In the past 12 months, eBay Motors rang up $6.7 billion in sales." 

By far, transportation related items have had the best success rate for online auctions. Yet, over the last 5 years only two companies have been able to establish a brand name in this profitable online category. Along with eBay Motors, CalCruising (www.calcruising.com), has quietly grown into the second largest online transportation auction site. While their numbers cannot compare with eBay, it is impressive to see how a small under-funded startup company, can survive and prosper, when so many others have tried and failed. 

CalCruising was formed just over 4 years ago with less than $5,000 in startup capital. Since opening they have built a registered member base approaching 10,000 collectors. Their very active members have placed nearly 30,000 bids totalling over $218,000,000. This is astonishing, given the fact that dozens of startup and established companies have spent tens of millions of dollars attempting to build successful online auction sites, only to fail. Even Hemmings, with the largest following of any collector publication over the last 30 years, could not make their online auction site work. 

Key to CalCruising's success has been their focus on collector vehicles. According to founder Michael Schriner, "To launch the business we needed to focus on a specific niche that would attract buyers from all over the world. Once we establish that niche our plan is to continue to expand into all transportation related items. Basically, we built the site to be independant of eBay and to pay the bills. It would take years and a lot of money for another company to build a registered member base like ours." 

Even more amazing, CalCruising has continued to grow despite the poor market conditions over the last several years. Now, with the strong growth in the economy, no company could be better positioned to take advantage of the resurgent online marketplace. To try to duplicate CalCruising's business model, without any guarantee of success, would take millions of dollars. Schriner goes on to say, "We built a successful model with extremely limited capital, while larger companies wasted hundreds of millions of dollars trying to be the next eBay. At this stage of the Internet, CalCruising is the only transportation auction site capable of becoming the next dominant online player." 

Bookmarked on hundreds of sites all over the Internet and located at the top of all major search engines, CalCruising has become a recognizable brand name. The original partners are ready to transition CalCruising to a well funded corporation that can expand the operation into the next generation of the Internet. Schriner says, "This company can be the next eBay Motors in the hands of the right company. We are looking for the best offer to make this happen. We could continue to grow at our current levels, but we feel that this is the perfect time to expand the business into all transportation related categories. That takes more money and more people to accomplish." 

Capitalization through acquisition will enable CalCruising to be a market leader for years to come. The billion dollar transportation market place is ripe for established companies like CalCruising to take the next step in growth. 

If you want to own the next eBay Motors, contact the company president and founder Michael Schriner at president@calcruisingauctions.com or call him on his direct line at (760) 586-7693. 




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CONTACT:
Michael Schriner
CalCruising, LLC
P.O. Box 8649
Rancho Santa Fe, CA 92067
PHONE. 858-504-6252
FAX. 858-504-6252
EMAIL: president@calcruisingauctions.com
http://www.calcruising.com



KEYWORDS: Classic Car Auctions, business, finance, investment, for sale, auto

SOURCE: CalCruising



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