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Barrett-Jackson Reaches Unprecedented Success for 2004 Auction

World Record Sales

Classic Hemi and Hot Rods Rock the House as Classic Car Auction Sales Soar To $38.5 Million

Editor's Note: (Top 75 cars sold list below)

SCOTTSDALE, Ariz., Jan. 26 -- Barrett-Jackson Auction Company announces their most successful car auction to date with record-breaking sales in numerous categories, including world-class street rods, muscle, sports and classic cars during the four-day 33rd annual Barrett-Jackson Classic Car Auction, presented by Dodge-Chrysler-Jeep.

The Barrett-Jackson Auction Company reaffirmed the economic viability of investing in classic cars with another record-setting year, which garnered an estimated $38.5 million in sales compared to the $28.5 million record set at the 2003 auction. Of the 762 cars that crossed the auction block during the four-day event, 744 cars were purchased, which translates into a world record 98% sales percentage.

Despite inclement weather, attendance at the 2004 event was equally record-setting with an estimated 185,000 people attending over the four-day event, up over the 2003 attendance of approximately 175,000. In addition, SPEED Channel Television Network broadcast an extended 15 hours of live auction coverage.

Headlining the top auction sales was a world-class, award-winning 1938 Lincoln Zephyr V-12 Coupe Street Rod, which sold for $432,000 dollars. In addition, an unrivaled selection of Hemi-powered automobiles, street rods, muscle cars, classic and pedigree European sports cars were sold on the auction block at the 33rd annual edition of what is internationally established as the 'The World's Greatest Classic Car Auction.'

"The success of this year's auction sets an on-going trend clearly demonstrating that the Barrett-Jackson Classic Car Auction is the premiere event to buy and sell the finest quality cars on the planet," said Barrett- Jackson President Craig Jackson.

Jackson explained that from an investor standpoint, the quality and desirability of the cars is definitive. He stated that the success of the Barrett-Jackson Auction is not a surprise, it is a direct result of a well thought-out strategy beginning with the consignment process. The ability to consign the most desirable and sought-after cars is our industry advantage.

"You can never go wrong buying the best cars in such a diverse and well organized event," said Jackson.

The auction is a lifestyle event, featuring a fashion show, opening night charity Gala and an exhibit pavilion offering classic automobilia, high-end jewelry, celebrity collectables and a myriad of other sought-after vendors.

"Our event is much more than a car auction, it is a lifestyle event in which the most avid collector and the first-time buyer have the chance to view the most extensive and premium collection of cars in one location, at one time, in addition all the other activities at the auction, there is literally something for everyone."

Throughout the four-day auction, crowds watched as bidders vied for an unparalleled selection of collector cars. "This year's auction saw top prices paid in nearly all categories of cars," said Jackson. "We exceeded a number of previously established world record prices," continued Jackson.

Among the celebrity attendees who were either bidding or selling cars at this year's auction were Jeff Probst, host of the hit TV series "Survivor," Jason Lewis from HBO's "Sex in the City," actor Tim Allen (who purchased an award wining custom 1956 F100 Ford pick-up with a blown 426 Hemi), 1998 Playboy Playmate Of The Year Karen McDougal (selling her 1966 Ford GT40 Coupe Re-creation), Denver Bronco quarterback Jake Plummer, NHL Phoenix Coyote captain Shane Doan, Baseball Hall of Famer Reggie Jackson, and music artists Bob Seger and George Benson. A variety of American automotive design icons such as Carroll Shelby with his wife Cleo, Reeves Callaway and former General Motor's design chief Wayne Cherry also attended the auction. Although not auctioned at this year's event and following a great deal of fanfare, Michael Jackson's 2001 Bentley was displayed throughout the weekend and will be sold at a future Barrett-Jackson event.

This year's auction kicked off with the Opening Night Charity Gala that generated $40,000 for several local and national non-profit organizations.

Each year the Barrett-Jackson Auction reaffirms its leadership position in the collector car market by elevating consignment standards, breaking annual records, and serving as the barometer for market trends. A listing of the sales prices can be found on the Barrett-Jackson Web site at www.barrett-jackson.com . The auction, televised live each year on the SPEED Channel television network, will also be rebroadcast with three highlight shows starting in February.

For information about the second annual Barrett-Jackson Classic Car Auction in Palm Beach, Florida scheduled for March 18th - 21st at the South Florida Expo Center, visit www.barrett-jackson.com . The 34th Annual Barrett- Jackson Classic Car Auction is scheduled in Scottsdale for January 2005.

For further information, please contact: Timothy McGrane of Barrett- Jackson, +1-480-421-6694 ext. 125, tmcgrane@barrett-jackson.com ; or Paul X. Loughran of Martz Public Relations, +1-480-650-4817, ploughran@martzagency.com , for Barrett-Jackson.

                         Scottsdale 2004 Auction
                          Top Seventy Five Sales
  Lot #      Year      Make     Model                          Sale Price

  682        1938 LINCOLN ZEPHYR V-12 COUPE STREET ROD           $432,000*
  700        1955 MERCEDES-BENZ 300SL GULLWING                   $394,200
  694        1955 MERCEDES-BENZ 300SL GULLWING                   $367,200
  699.1      1951 ALLARD J 2 CADILLAC LE MANS RACECAR            $324,000*
  697        1937 CORD 812 SUPERCHARGED PHAETON                  $324,000*
  693        1957 MERCEDES-BENZ 300 SC ROADSTER                  $315,900
  712        1967 SHELBY GT500 FASTBACK                          $280,800*
  702        2001 FERRARI 550 BARCHETTA                          $271,080
  692        1932 CADILLAC 452B V16-DUAL-WINDSHIELD
             ALL-WEATHER PHAETON                                 $270,000
  677        1955 CHEVROLET BELAIR CUSTOM SPORT COUPE            $226,800*
  685        1988 CHEVROLET CORVETTE CALLOWAY 'SLEDGEHAMMER'     $221,400
  687        1997 CALLAWAY C7R GTI ENDURANCE RACE CAR            $216,000
  733        1970 PLYMOUTH HEMI CUDA COUPE                       $216,000*
  705        1953 CHEVROLET CORVETTE ROADSTER                    $210,600*
  703        1967 CHEVROLET CORVETTE 427/435 L89 CONVERTIBLE     $210,600
  706.2      1936 CORD 810 ROADSTER                              $201,960
  736        1936 PACKARD SUPER 8 CUSTOM 2 DOOR RUMBLE SEAT
             HOT ROD                                             $194,400
  726        1970 PLYMOUTH HEMI SUPERBIRD 2 DOOR HARDTOP         $194,400*
  684        1991 CHEVROLET CORVETTE CALLAWAY ZR1 SP             $189,000*
  713.1      1937 FORD WOODY WAGON                               $183,600*
  704        1935 DELAGE D8-85 CABRIOLET                         $178,200
  641        1970 DODGE CHARGER R/T HEMI COUPE                   $170,100*
  683        1969 CHEVROLET CORVETTE L-88 CONVERTIBLE            $169,560
  647.1      1932 FORD ROADSTER HOT ROD                          $167,400
  652        1970 PLYMOUTH HEMI CUDA 2-DOOR HARDTOP              $159,300*
  679        1965 SHELBY GT350 S.R. FASTBACK                     $151,200
  708        1949 FORD CUSTOM SEDAN                              $151,200
  675        1941 WILLYS AMERICAR COUPE                          $151,200
  657.1      1963 CHEVROLET CORVETTE F1 SPLIT-WINDOW             $148,500*
  421        1967 CHEVROLET CORVETTE 427/435 CONVERTIBLE         $145,800
  706        1965 SHELBY COBRA ROADSTER                          $145,800
  639        1969 CHEVROLET CAMARO COPO RS COUPE                 $142,560*
  690        1971 FERRARI 365 GTB/4 DAYTONA SPYDER CONVERTIBLE   $140,400
  691        1932 AUBURN 8 100 A CUSTOM CABRIOLET                $140,400
  698        1936 AUBURN 852 SUPERCHARGED CONVERTIBLE            $140,400
  670        1955 CHEVROLET NOMAD CUSTOM WAGON                   $140,400*
  679.1      1965 SHELBY COBRA 4000 ROADSTER                     $137,700
  735        1952 SIATA DAINA GRAN SPORT ROADSTER                $135,000
  676        1967 PLYMOUTH HEMI SATELLITE CONVERTIBLE            $135,000*
  688        1931 CADILLAC ROADSTER                              $135,000
  708.1      1932 FORD MODEL B ROADSTER HOT ROD                  $131,760
  667        1967 CHEVROLET CORVETTE CONVERTIBLE                 $130,680
  680        1967 CHEVROLET CORVETTE 427/435 CONVERTIBLE         $129,600
  713        1948 FORD WOODY WAGON                               $129,600
  675.1      1942 PACKARD 160 CONVERTIBLE                        $129,600
  646        1956 DUAL GHIA CONVERTIBLE                          $127,440
  668        1970 FORD MUSTANG BOSS 429 FASTBACK                 $126,900
  985        1970 PLYMOUTH BARRACUDA 'HEMI CLONE' CONVERTIBLE    $121,500
  711        1970 MASERATI GHILBI SPYDER                         $120,960
  439        1969 CHEVROLET CAMERO Z28 COUPE                     $120,960*
  459.1      1967 CHEVROLET CORVETTE 427/435 COUPE               $120,960
  6500       1959 CHEVROLET CORVETTE CONVERTIBLE                 $118,800
  686        1997 CHEVROLET CORVETTE CALLAWAY C12 COUPE          $113,400
  459        1967 CHEVROLET CORVETTE 427/435 CONVERTIBLE         $113,400
  672        1956 LINCOLN PREMIER CONVERTIBLE                    $113,400
  732        1965 SHELBY COBRA 4000 SERIES ROADSTER              $113,400
  404        1958 CHEVROLET IMPALA 283 FI                        $112,320
  411.1      1956 CHEVROLET BELAIR CONVERTIBLE                   $111,240
  431        1954 CHEVROLET CORVETTE CONVERTIBLE                 $108,000
  695        1948 CHRYSLER TOWN & COUNTRY CONVERTIBLE            $108,000
  957.1      1967 JAGUAR XKE ROADSTER                            $108,000
  634        1966 CHEVROLET CORVETE CONVERTIBLE                  $108,000
  743        1972 CHEVROLET CORVETTE LT-1 ZR1 COUPE              $106,380
  678        2000 FERRARI 360 F-1 CHALLENGE COUPE                $106,380
  671        1954 CHEVROLET CORVETTE CONVERTIBLE                 $105,840
  739        1969 PLYMOUTH HEMI ROADRUNNER 2 DOOR HARDTOP        $105,300
  727        1932 FORD STREET ROD ROADSTER                       $102,600
  631        1962 CHEVROLET CORVETTE CONVERTIBLE                 $101,520
  714        1997 FERRARI 355 SPIDER CONVERTIBLE                 $101,520
  398        1957 CHEVROLET BELAIR CONVERTIBLE                   $101,520
  949        1957 CHEVROLET CORVETTE F1 CONVERTIBLE              $100,440
  391.1      1999 SHELBY SERIES 1 CONVERTIBLE                     $99,360
  729        1947 CHRYSLER TOWN& COUNTRY SEDAN                    $98,280
  656.1      1951 MERCURY CONVERTIBLE                             $98,280
  770        1967 DAIMLER LIMOUSINE DS420                         $97,200

   * indicates World Records