Automotive Journalists, Poll of Metro Detroit Women Featured at WEC's 'What Women Want (In the Cars They Drive)' Jan. 8

WHO: The Women's Economic Club (WEC), an independent organization of more than 1,400 business and professional leaders from the metropolitan Detroit area.

WHAT: "What Women Want (in the cars they drive)"

Award-winning Automotive Journalists Jean Jennings, Anita Lienert and John McElroy will tell what is new and cool for women at the 2004 North American International Auto Show. The event also includes:

* Results of a recent poll, which asked metro-Detroit women what new feature they would like to see in their "dream car" and if they have a pet peeve about cars manufactured today;

* Filmed reactions of several WEC members visiting the NAIAS during press preview days.

The event is sponsored by Deloitte.

WHY: To provide members and guests a briefing by top journalists on new automotive concepts and to make automakers aware of concepts appealing to women.

  WHERE:  Hyatt Regency Hotel,
          Fairlane Town Center
          Dearborn, Michigan

  WHEN:   Thursday, January 8, 2004
          7:30 to 9 a.m.

NOTE: Media interested in attending this event should CONTACT: Sarah Carlson of Caponigro Public Relations, +1-248-355-3200, carlson@caponigro.com , for Women's Economic Club.

PRNewswire -- Jan. 5