PR: CheapestCarInsurance.com Launches New Consumer Awareness Campaign

FOR IMMEDIATE RELEASE

CheapestCarInsurance.com Launches New Consumer Awareness
Campaign

Company urges families to take action toward saving money in
2004

CHINO HILLS, Calif., Jan. 5, 2004 -- Those whose resolutions
this year include spending less money might be wise to pay a
visit to CheapestCarInsurance.com (www.cheapestcarinsurance.com). 
The free Web site, designed to help people find the most
competitive insurance rates available, is kicking off 2004
with a new consumer awareness campaign with the tagline
"Take action now! A penny saved is a penny earned."

"We chose to use a piece of Benjamin Franklin's timeless
wisdom to define our new campaign because those words still
ring true today," said Deanne Azzurro, CEO of
CheapestCarInsurance.com. "People know they need to save
money, and at CheapestCarInsurance.com, we're urging them to
take action and really do something money-saving in the New
Year. An easy step toward saving those pennies-and probably
a lot more-is to look at what they're spending on insurance
and then do a little comparison shopping for lower rates."

That's where CheapestCarInsurance.com can help, said
Azzurro. The company is not an insurance provider or agent;
rather, it is a consumer advocacy Web site with a network of
thousands of participating insurance agents and companies
across the U.S. When a visitor to the site fills out a
simple online form, the CheapestCarInsurance.com system
instantly attempts to match their profile with licensed
local insurance professionals in its network. The consumer's
information is immediately sent to those agents and
insurance companies, who then contact the consumer with
their best quotes.

"What separates us from other online insurance companies is
our name, CheapestCarInsurance.com," Azzurro explained. "It
compels consumers to take action now, stop what they are
doing and take a few minutes out of their busy schedules to
fill out our online quote form out of curiosity. In the
process, they find out just how much they are overpaying for
car insurance-and it's not pretty. Most consumers don't
realize they are overpaying for car insurance. That's why
we're telling them, take action now. Start saving money in
2004. Whether you do that by clipping coupons or by visiting
CheapestCarInsurance.com, you will not be disappointed."

CONTACT:
Deanne Azzurro
CheapestCarInsurance.com
1-888-932-3549
info@cheapestcarinsurance.com
http://www.cheapestcarinsurance.com

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