DETROIT AUTO SHOW: Ford to Take the Stage in Detroit at 2004 NAIAS

By: Ellen Akins | Ford Communications Network

DEARBORN, Mich. – More than 80 new cars and concept vehicles will debut at the 2004 North American International Auto Show (NAIAS) in Detroit next month.

But Ford Motor Company is planning to stand out among them all.

This year, you'll see some of your favorite concept vehicles turned into production vehicles. With the launch of five new cars and a crossover in 2004, Ford is back in the car business in a major way. They're even calling this the "Year of the Car."

The all-new 2005 Mustang, Freestyle crossover, Five Hundred sedan, Ford GT supercar, Mercury Montego sedan and the updated 2005 Ford Focus will give Ford Motor Company the strongest and most competitive car lineup in its history.

It's all part of the company's product-led transformation.

Lincoln is poised to launch six all-new products in the next four years, while Mercury will introduce five new nameplates in the next two years. Significant new products are on the horizon and in the pipeline at Aston Martin and Land Rover, and Volvo is introducing its new S40 sedan and V50 sports wagon. Mazda also will shine in Detroit with its Mazda6 station wagon and five-door models on display, as well as the new Mazda3 subcompact car.

And as you would look forward to at any major international auto show, Ford Motor Company and its family of brands will unveil a few surprises in January at NAIAS, including several concept cars and trucks.

Stay tuned for news from the showroom floor beginning Jan. 4.