SHADY BOWL HOSTS 2004 ASA LATE MODEL SERIES

PENDLETON,  Ind.  (December  18,  2003)  --  The  American  Speed  Association  has
announced the ASA Late Model Series will make its debut at Shady Bowl Speedway in
DeGraff, Ohio, on Saturday, July 17.

"Shady Bowl Speedway is a track that has a high awareness in its region, based on a
strong  history  and  solid  fan  following,"  said  Joe  Balash,  ASA  vice-president,  race
operations. "Charlie Stapleton and his staff are well regarded. I believe this is a good fit
for both the ASA Late Model Series and Shady Bowl Speedway."

The  country's  fastest  .30-mile  paved  oval,  Shady  Bowl Speedway in DeGraff, Ohio, is
one  of  the  premier  weekly  short  tracks  in  the  Buckeye  State  with  seating  more  than
4,000. Although many of the top racing divisions have visited the Western Ohio track,
this marks the first occasion an ASA event will take place at Shady Bowl Speedway.

"It's  unbelievable  to  be  able  to  host  an  ASA  Racing  event  in  2004,"  said  Charlie
Stapleton, owner of Shady Bowl Speedway. "The size and configuration at the 'Bowl' will
lend  to  side-by-side  racing.  I'm  impressed  with  the  direction  of  the  ASA  Late  Model
Series and glad to be a part of the series next season."

The entire 2004 ASA Late Model Series schedule continues to be formulated with a total
of  14  events  expected  to  make  up  the  final  slate. This  announcement  marks  the  10th
date formalized by ASA officials.

Officials  are  planning  for  100-lap  green  flag  races  with  a  preference  to  not  have
competitors changing tires, adding fuel or needing pit stops during the events. The cars
will include makes from three major manufacturers - General Motors, Ford and Dodge.
They will utilize template bodies and engines from all three.

Rules for the 2004 ASA Late Model Series are available by contacting the ASA office at
(765) 778-8088. For additional information, visit www.asaracing.com.


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