A Girlfriend's Guide to DefenSAFE Driving
Hyundai Motor America's One-Of-A-Kind Program Takes Women Out of the Office
and Onto the Driving Course for a Life-Saving Safety Seminar
What: Hyundai Motor America (HMA) has harnessed the experience of
Lyn St. James, the only woman to be named Indy 500 Rookie of
the Year, and other top female drivers to bring this
one-of-a-kind driving seminar to women. Not for the faint
of heart, this class will put women behind the wheel of
Hyundai's XG350 and on specially designed driving courses to
participate in exercises that will teach life-saving driving
techniques, including braking and steering skills.
When: Tuesday, December 9, 2003
Session One -- 8:30 a.m. - 12:30 p.m.
Session Two -- 12:30 p.m. - 4:30 p.m.
Lunch served from 11:30 a.m. - 1:30 p.m.
Why: Hyundai Motor America understands the influence of the
female consumer. Statistics show that women influence more
than 80-85 percent of all vehicle purchases and account for
more than 50 percent of car buyers. Through its Power of
the Purse program -- automotive empowerment workshops
designed to teach women how to make more informed decisions
about car buying and servicing -- HMA has shown its
dedication to helping women during the car buying process.
With this seminar, Hyundai takes its commitment to women one
step further by empowering them on the road.
Who: Hyundai executives will be joined by Indy 500 veteran, Lyn
St. James, and other professional female drivers who will
conduct the safety courses. In addition, business leaders
from the healthcare, publishing and automotive industries
will participate.
Where: Verizon Amphitheater
Irvine, CA
From North of Irvine
Take the 405 South
Exit Irvine Center Drive
Make a Right on Irvine Center Drive
From South of Irvine
Take the 5 North
Exit Bake
Make a Left and go over the freeway
Make a Right on Irvine Center Drive
PRNewswire -- Dec. 2
