Reynolds and Reynolds Enhances its Leading Contact Management Solution

DAYTON, Ohio, Nov. 24, 2003 -- The Reynolds and Reynolds Company today announced enhancements to its flagship Customer Management solution, Reynolds Contact Management. The enhancements target automotive retailers' need to integrate privacy compliance, enhance sales process customization and improve reporting capabilities.

With Reynolds Contact Management helping capture and leverage information from customer interactions, retailers can drive opportunities throughout the entire shop, buy, and own cycle. Focused on comprehensive inbound and outbound dealership management system integration and sales process reinforcement, the solution helps a retailer quickly respond to leads, consistently contact existing customers, and efficiently manage customers' privacy preferences to build strong relationships.

"Reynolds Contact Management is a powerful, comprehensive CRM solution," said Denise Grieshop, solutions executive, Customer Management. "The enhanced customization and compliance management power of this solution means retailers can better capture, control, and convert their customer data to capitalize on opportunities. As a result of working with our customers, we have incorporated hundreds of ideas and best practices and continue to build Contact Management's strength with each release."

In the latest enhancements, Reynolds augmented Contact Management's lead management and privacy compliance capabilities. The new release also increases the flexibility of the solution's sales process customization, form creation and printing functionality.

   - Reynolds Internet Lead Management -- The Web-based tool now integrates
     with Contact Management.  Known as SalesPoint to Ford retailers and
     DealerPoint to Honda retailers, the solution accepts and manages
     electronic leads from over 70 different sources. Internet Lead
     Management makes following up on Web leads fast and easy by integrating
     and consolidating prospects into a retailer's single Contact Management
     and Reynolds ERA(R) name file.

   - Privacy Compliance -- Contact Management's enhanced processing of opt-
     out flags in Contact Management and ERA streamlines privacy processes
     for compliance with laws, such as the U.S. Gramm-Leach-Bliley Act and
     the Canadian Personal Information Protection and Electronic Documents
     Act taking effect January 1.

   - Customization -- New flexibility allows retailers to further define
     sales processes to help promote consistent customer relationship-
     building across the sales team. Also, users can design dealership-
     specific forms such as credit applications, trade appraisals, and buyer
     orders.

   - New and Enhanced Reports -- Enhanced reports enable retailers to
     produce more detailed activity and summary reports to analyze and
     evaluate their performance.

   - IDScan -- Digital technology enables retailers to capture showroom
     leads more efficiently by using driver's license scan technology;
     widely available in the U.S. and currently in pilot in Canada.

In addition to Contact Management, Reynolds' other Customer Management offerings include Internet Lead Management, Prospecting Management and CarClient(R). Other Reynolds' Customer Relationship Management solutions include Reynolds Web Solutions, Loyalty Solutions, Networkcar(TM), and Loyalty Management University.

About Reynolds and Reynolds

Reynolds and Reynolds ( www.reyrey.com ) is the leading provider of integrated solutions that help automotive retailers manage change and improve their profitability. Serving the automotive retailing industry since 1927, Reynolds enables OEMs and retailers to work together to build the lifetime value of their customers. The company's award-winning product, service and training solutions include a full range of retail and enterprise management systems, Web and Customer Relationship Management solutions, learning and consulting services, documents, data management and integration, networking and support and leasing services. Reynolds serves more than 20,000 customers. They comprise nearly 90 percent of the automotive retailers and virtually all OEMs doing business in North America. The Reynolds International Division serves automotive retailers and OEMs through Incadea AG and its partner network as well as a worldwide consulting practice.