Kobes Named General Manager of Polaris Marine Division; Karl to Lead Operations in Roseau

MINNEAPOLIS--Nov. 1, 20038, 2003--Polaris Industries Inc. announced a key organizational change today with the promotion of Rich Kobes to general manager of the Polaris Marine division. Kobes has been director of operations for Polaris' Roseau manufacturing facility for the past three years. He replaces Ron Bills, who is leaving Polaris to become President and CEO of Segway LLC, a manufacturer of alternative fuel vehicles.

"Rich's in-depth knowledge of and experience with the manufacturing side of our company make him uniquely qualified to lead one of our major product lines," said Tom Tiller, president and CEO, Polaris Industries. I'm confident Rich will be as successful within the Marine division as he has been at our Roseau facility. We also wish Ron the best and thank him for all of his contributions to our organization."

While in Roseau, Kobes was responsible for a major engineering expansion project and also led the company through a devastating flood that struck Roseau in 2002.

The Marine division, which produces a line of personal watercraft and sport boats, has been led by Bills since 2000.

Mark Karl has been appointed to replace Kobes as director of operations for the Roseau manufacturing facility. He held a similar position at Polaris' Spirit Lake, Iowa facility for the past three years. Karl has led a plant expansion, established a wholegoods distribution facility and implemented processes to improve Polaris' product quality and cost. His replacement has not yet been named.

About Polaris

Information about the complete line of Polaris products is available from authorized Polaris dealers or from the Polaris homepage at polarisindustries.com.

With annual 2002 sales of $1.52 billion, Polaris designs, engineers, manufactures and markets snowmobiles, all-terrain vehicles (ATVs), personal watercraft, Victory motorcycles and the Polaris RANGER for recreational and utility use.

The Polaris Professional Series, a line of heavy duty Workmobiles(TM) targeted at lawn and landscape companies, equipment rental companies and construction operations, marks Polaris' expansion into the commercial equipment marketplace.

Polaris is the recognized leader in the snowmobile industry; one of the largest manufacturers of ATVs in the world; and a leading manufacturer of personal watercraft. Victory motorcycles, established in 1998 and representing the first all-new American-made motorcycle, from a major company, in nearly 60 years, is rapidly making impressive in-roads into the motorcycle cruiser marketplace. Polaris also enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships. Consumers can also purchase apparel and vehicle accessories anytime at polarisindustries.com

Polaris Industries Inc. trades on the New York Stock Exchange and Pacific Stock Exchange under the symbol "PII," and the company is included in the S&P Small-Cap 600 stock price index.