Volkswagen de Mexico Deploys Saba to Ensure Channel Certification
REDWOOD SHORES, Calif.--Nov. 12, 2003--| Enterprise Learning Solution Helps Volkswagen de Mexico Increase New Car Sales by Improving the Readiness of Factory and Independent Dealer Employees |
Saba , the leading provider of human capital development and management (HCDM) solutions, in partnership with gedas Mexico, a leading IT provider in the Mexican market, today announced that Volkswagen de Mexico has deployed Saba to VW employees and dealership employees throughout Mexico. As dealerships are independently owned, Volkswagen de Mexico previously had no solution for training and certifying dealer employees on new car models. Volkswagen de Mexico is leveraging the Saba solution to deliver e-learning courses, ensure channel certification, and increase sales and channel productivity.
Volkswagen de Mexico uses the Saba solution throughout its independent dealer network, which sells VW, Audi, and SEAT automobiles. It leverages the solution to provide service and sales training to dealership employees and manage certifications by seniority level and job role. It also uses the Saba system to track certification records of dealership employees who often work for multiple dealers or who switch to different dealers. As a result, Volkswagen de Mexico can increase the readiness of its channel to sell new models, enhance customer service to reduce rework and increase customer loyalty, and increase the value of the VW brand.
The Volkswagen de Mexico factory in Puebla, which manufactures VW Jetta and New Beetle automobiles, uses the Saba system to deliver training to managers and technicians on such subjects as leadership, business skills, service and quality. Delivering training exactly when it is required, such as when manufacturing new car models, can help Volkswagen de Mexico improve product quality, accelerate the time to market of new products and lower production costs.
Daniel Estrada, Volkswagen de Mexico's personnel and personnel development director, said, "Delivering enterprise learning is a cornerstone of our strategy to move more business functions to the web. It helps us develop and manage the people that are working on the most significant projects to ensure that they are meeting key objectives. With the Saba system, we expect to increase the productivity of sales and channel personnel, improve customer service and reduce partially the time and costs associated with delivering learning."
Bobby Yazdani, Saba chairman and CEO, said, "Our local alliances and strong experience with other Latin American and automotive customers has helped ensure the success of Volkswagen de Mexico, particularly in the area of channel certification. Saba's channel certification solutions address our customers' requirements to ensure that their employees and partners are properly trained and certified, thereby driving increased revenues."
Saba and gedas Mexico, both with deep experience in the automotive industry, designed an integral solution for Volkswagen de Mexico's e-learning initiative. gedas Mexico, as Volkswagen's IT partner, implemented the Saba system according to Volkswagen de Mexico's business requirements, aligning strategic guidelines with operational processes.
Detlef Fohl, gedas Mexico's CFO and speaker of the board, said, "The e-learning solution designed by gedas Mexico in partnership with Saba supports the IT objectives of Volkswagen de Mexico's e-business initiatives. gedas Mexico and Saba have designed a solution with high value for the entire VW Group, not just for Mexico."
About Volkswagen de Mexico
Volkswagen de Mexico was founded in 1965, operations started during March 1966 and on March 23, 1967, the first vehicle rolled off the production line; it was a Classic Beetle. At present it's the biggest plant in Mexico occupying an extension of 300 hectares.
Volkswagen de Mexico now produces the Jetta and the New Beetle, which is exported to more than 80 countries around the world.
On May 20, 200301 Volkswagen de Mexico produced its 5,000,000 vehicle; 1.6 million of them were Classic Beetles. In 2002 the plant produced 332,876 vehicles and about 80% were exported mainly to the United States and Canada. The VW Group in Mexico, including Seat, Audi and VOLKSWAGEN, sold 188,523 vehicles in the Mexican market.
Volkswagen de Mexico cars are presented to its customers through the 250 VOLKSWAGEN, Seat and Audi Dealerships and sales points that operate at strategic points all over the country. This is the largest Dealers Net in Mexico.
Currently, Volkswagen de Mexico has 310 part suppliers situated in Mexico. Twenty-six of them under the concept "Just in Time" (JIT) are located in the FINSA Industrial Park that is conveniently located near its facilities.
About gedas Mexico
gedas is a global company that specializes in information technology integration: consulting, systems development, implementation, operation and maintenance. We are committed to providing IT solutions to improve our clients' business processes.
gedas Mexico is a company whose priority is its staff, for it is our people who work to deliver our clients the best IT services.
gedas Mexico is of German origin, and is made up of highly trained national and international personnel. Most of our employees are Mexican (97%). Other employees are German, Argentinean, Colombian, Spanish, Dutch, Honduran, Italian, Paraguayan and Swiss.
Today, our staff consists of more than 1,100 highly qualified people working in accordance with the ISO 9001 quality norm. We provide the best in integral IT solutions for companies in Mexico, USA, Central America and Europe. In 2000, we reported revenue of 96.8 million USD.
gedas began operations in Mexico in April, 1995. For more information, please visit www.geda.com.mx