The Cistek Group Announces Best Practice Research Activities

COLUMBUS, Ohio--Nov. 1, 20032, 2003--The Cistek Group announced today the launch of best practice research activities aimed at improving shareholder value. Surveys, interviews, and on-site assessments will be conducted in several key areas: Risk and product management, product development, marketing partnerships, and capital budget planning. The results of the research will be made available in full reports, briefings, and published articles.

"Shareholder value is left on the table unless key business processes are optimized," said Tom Cissell, President of The Cistek Group. "The best CEOs know which business processes have significant leverage on their bottom line and make sure that they are efficient, effective and change with the times. This research is being done to assist our clients in their efforts to improve shareholder value."

Amy Boland, Cistek's Director of Research states, "Imagine the value generated by releasing a new product 3 months sooner, avoiding a loss due to better risk management, or getting more products developed with less budget. Applying best practices to high leverage areas can sometimes create as much shareholder value as investing in new markets or sales channels - with lower risk."

Companies that wish to participate in the research should contact Amy Boland by email at a.boland@cistekgroup.com or by phone at 614-771-0378. Companies do not have to have a totally rigorous or robust process to be best-in-class in an area or two. Best-in-class models are constructed from a collection of best practices that originate with different organizations. So, companies should not hesitate to participate in the research.

The Cistek Group's mission is to help clients improve shareholder value through best practice research, application, and training. Areas of concentration include risk management, product development, product management, marketing partnerships and capital budget planning. The Cistek Group is a private company headquartered in Columbus, Ohio. Find The Cistek Group on the web at www.cistekgroup.com.