Dave Edwards Toyota Uses Stronghold to Increase Sales by 59%; Achieves Record Monthly Volume to Become South Carolina's Largest Toyota Dealer

BASKING RIDGE, N.J.--Oct. 2, 20031, 2003--Stronghold Technologies, Inc. (OTC Bulletin Board: SGHT), the developer of DealerAdvance(TM), an enterprise software system using wireless technologies for the automotive retail industry, today announced that its customer Dave Edwards Toyota achieved record breaking volume in August 2003 with the sale of 376 vehicles. At this level of sales, the dealership became the largest Toyota dealer in the state of South Carolina.

In August, Dave Edwards Toyota increased its number of cars sold by 59% compared to July 2003. The increase in sales is primarily attributable to prospect follow-up processes conducted through DealerAdvance(TM). There were 150 vehicles sold through follow-up activities in August 2003, compared to 83 in the month of July 2003. Automobile retailers rely on follow-up processes to secure sales to prospects that do not make a purchase on their initial visit to the dealership.

"Stronghold's DealerAdvance(TM) was instrumental in our efforts to increase sales," said Erik Rohlman, General Manager of Dave Edwards Toyota. "The system is completely scalable, which enabled us to handle the increased traffic at the dealership from an expanded advertising campaign and the greater level of work-flow stemming from bonus incentives for our sale force. At the same time, Stronghold continued to provide on-site customer support as an extenuation of our team. With the combination of proprietary technology, proven processes and superior customer support, Stronghold definitely should be any automotive dealership's vendor of choice."

In an auto sales contest among 165 dealers, the record level of sales in August for Dave Edwards Toyota enabled its dealer principal to win an all-expense paid trip to attend the 21st edition of The Skins Game, joining Fred Couples, Phil Mickelson, Annika Sorenstam, who became the first woman in 58 years on the PGA Tour, and defending champion Mark O'Meara. In addition, the dealer principal has the opportunity to play non-tournament golf among the professionals attending the event. The $1 million golf tournament to be played Thanksgiving weekend, November 29-30, 2003, at the Trilogy Golf Club in La Quinta, California will be broadcast on ABC. A made-for-television event established in 1983, The Skins Game has been one of the highest viewed golf events each year since its inception and has attracted golf's finest players, including Jack Nicklaus, Arnold Palmer, Tom Watson and Tiger Woods. Tournament players have agreed to donate 20 percent of the earnings to their favorite charities.

Stronghold Technologies, Inc., is an innovator in applying wireless technology and process improvement methods to increase business efficiency and sales. The Company has developed an integrated wireless technology, called DealerAdvance(TM), which, among many features, allows automobile dealers to capture a customer's purchasing requirements, search inventory at multiple locations, locate an appropriate vehicle in stock and print out the necessary forms. Through an integrated CRM (Customer Relationship Management) application, the systems sends detailed tasks for prospect and customer follow-up and produces management reports to measure compliance. DealerAdvance(TM) allows sales professionals to increase sales, improve customer follow-up, and reduce administrative costs. Additional information is available at Stronghold's Web site at www.strongholdtech.com.

The statements contained in this press release that are not historical facts are forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934 ("the Securities Act"), as amended and the Private Securities Litigation Reform Act of 1995. Such forward-looking statements may be identified by, among other things, the use of forward-looking terminology such as "believes," "expects," "may," "will," "should," or "anticipates" or the negative thereof or other variations thereon or comparable terminology, or by discussions of strategy that involve risks and uncertainties. In particular, the our statements regarding the anticipated growth in the markets for the our technologies, the continued development of our products, the approval of the our Patent Applications, the successful implementation of the our sales and marketing strategies, the anticipated longer term growth of our business, and the timing of the projects and trends in future operating performance are examples of such forward-looking statements. The forward-looking statements include risks and uncertainties, including, but not limited to, the timing of revenues due to the uncertainty of market acceptance and the timing and completion of pilot project analysis, and other factors, including general economic conditions, not within our control. The factors discussed herein and expressed from time to time in our filings with the Securities and Exchange Commission could cause actual results to be materially different from those expressed in or implied by such statements. The forward-looking statements are made only as of the date of this filing and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.