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BT to Showcase Innovative Business Collaboration Solutions for the Automotive Industry at Oakland Hills Country Club in Detroit

  WHO:      BT is a leading information and communications technology (ICT)
            solutions provider, and has been providing its services and
            solutions in the United States since 1988. Syntegra, BT's
            systems integration consultancy group, plays a key role in BT's
            ICT strategy helping automotive customers to develop
            collaboration opportunities through integrated communications
            and IT.

            Mr. Rich Pirrotta, Syntegra Manufacturing VP is hosting a
            manufacturing industry event and will be available for
            interviews prior to and after the event. He can discuss
            collaboration trends and issues, and BT's innovative solutions.

            Productivity and success in the automotive industry hinges on
            how well an organization can seamlessly integrate communications
            and IT. Real-time interaction and collaboration between critical
            points including customers, contact center agents, suppliers,
            distributors, and manufacturers, will result in greater
            flexibility and profit gain, as automotive companies master
            greater visibility across the supply chain, and improve
            processes that facilitate increased communications.

  WHAT:     BT and Syntegra will host a joint industry event to discuss
            strategies for increased business collaboration, and demonstrate
            new tools and technologies specifically customized to help
            automotive companies achieve real time visibility into the
            supply chain. Approximately, 40 to 50 senior managers from
            leading automotive companies, and industry decision-makers are
            expected to attend.

            BT's Automotive Industry solutions include:
             * Instant Conferencing & Commercial Instant Messaging
             * Remote Diagnostics (vehicle and shopfloor service)
             * Multi Media Contact Center
             * MoDS for Mobile Distribution & Supply management
             * Web-based PostX (used for distribution and customer
               operations)

  WHERE:    The Oakland Hills Country Club
            3951 West Maple Road
            Bloomfield Hills, MI 48301

  WHEN:     October 16, 2003, 12:00 - 4:00 pm
            Mr. Rich Pirrotta, Syntegra Manufacturing VP is available for
            interviews prior to the event, before 12:00 pm and after the
            event 3:00 - 5:00 pm.

  CONTACT:  For more information about this media alert or to schedule an
            interview, please contact Stacy Roth at 212-931-6162.

PRNewswire -- Oct. 13