R. L. Polk & Co. Names Norman Marks Vice President of Western Imports

SOUTHFIELD, Mich., Sept. 24 -- Norman Marks has been named Vice President of Western Imports for R. L. Polk & Co. Stephen Polk, chairman, president and CEO of R. L. Polk & Co., made the announcement.

Based at Polk's Long Beach, Calif., operations center, Marks will direct the account teams responsible for Polk's customer relationships with Nissan/Infiniti, Honda/Acura, Mazda, Mitsubishi, Hyundai, Kia, Isuzu, Suzuki and Daewoo.

"Norman Marks is a leader in the design and development of data-driven analytical products for the manufacturing and automotive industries," Polk said. "His extensive automotive expertise, his knowledge of data-driven automotive solutions and his successful record of developing and managing client relationships are assets he will bring to the valued customers served by our Western Imports team."

Marks joins Polk from the SAS Institute, a worldwide provider of software and services that enable manufacturers to transfer data from all areas of their business into intelligence. His most recent responsibilities included managing the top 15 automotive accounts in Ohio, Kentucky and Tennessee. These included Toyota Motor Manufacturing North America, Nissan North America and Bridgestone Americas.

Marks earned his bachelor's degree from Bowling Green State University in 1991.

About R. L. Polk & Co.

R. L. Polk & Co. is the premier provider of automotive information and marketing solutions. Polk collects and interprets global data, and provides extensive automotive business expertise to help customers understand their market position, identify trends, build brand loyalty, conquest new business and gain a competitive advantage. Polk helps automotive manufacturers and dealers, automotive aftermarket companies, finance and insurance companies, advertising agencies, consulting organizations, government agencies and market research firms make good business decisions. A privately held global firm, Polk is based in Southfield, Mich., with operations in Australia, Brazil, Canada, China, France, Germany, Italy, Japan, Mexico, the Netherlands, Spain, the United Kingdom and the United States. For more information, please visit www.polk.com .