Auto Crashes Are the Number One Killer of Teens
Safety Experts Outline Risks and Safe Driving Guidelines at Launch of Road Ready Teens
New Research on Video Games as Teaching Tool Revealed, New Partners Named
AUBURN HILLS, Mich., Sept. 23 -- The following is being issued by Chrysler Group:
WHAT: Chrysler Group and its partners will unveil the new Road Ready
Teens' video game and guide for parents. Road Ready Teens is a
home-based safety initiative to help parents ease their teens
into driving while exposing them to the risks they face on the
road. Recent research on the video game's effectiveness to
teach teens safe driving practices, new program partners, and
new details on the effort will be announced. There also will
be a video game demonstration.
Mothers Against Drunk Driving (MADD) and the National Safety
Council are partners in the effort.
WHO: Dr. Dieter Zetsche, President and CEO, Chrysler Group
Jeffrey W. Runge, M.D., Administrator, National Highway Traffic
Safety Administration
Alan McMillan, President and CEO, National Safety Council
Cynthia Roark, National Chairman of the Board, MADD
Susan Pikrallidas, Vice President of Public Affairs, American
Automobile Association (AAA)
Alex St. John, CEO, WildTangent
The Rowe family, whose teenage son will soon be a new driver
WHEN: 10:30 a.m. EDT, Tuesday, September 30, 2003
WHERE: National Press Club
Holeman Lounge (13th Floor)
529 14th Street NW
Washington, D.C.
