GM Certified Used Vehicles Introduces 3.9% APR Fall Incentive Program
Market Leader Rolls Out GMAC 3.9% APR Customer Financing For Terms Up To 60 Months for Qualified Buyers on Select GM Certified Used Vehicles Models
DETROIT - GM Certified Used Vehicles, the number-one selling brand of manufacturer-certified used vehicles, has launched a nationwide fall incentive program to drive consumer interest, generate traffic to GM Certified Used Vehicles dealers and increase sales for its program. The incentive offer, which runs from September 8 to November 30, 2003, provides GMAC 3.9% APR financing for up to 60 months for qualified buyers on 1998-2003 Buick Century, Chevrolet Silverado, Chevrolet Blazer (excluding TrailBlazer), GMC Jimmy, GMC Sierra, Oldsmobile Alero, and Pontiac GrandAm models purchased from participating GM Certified Used Vehicles dealers.
"GM Certified Used Vehicles provide great value and a new car-like purchase experience for customers," said Jeff Heichel, Director - GM Used Vehicle Activities. "Our fall incentive promotion will enable more consumers to get the peace of mind that comes with buying a great certified used vehicle at a great finance rate."
To support this initiative, GM will be running a national advertising campaign to build consumer knowledge and consideration for GM Certified Used Vehicles in over 20 major consumer publications, as well as leading online used vehicles web sites, and national network, local and Hispanic radio. GM Certified also will have online advertising on www.gmcertified.com, www.gmbuypower.com, AutoTrader.com, and other top used vehicles web sites. AutoTrader.com includes GM Certified Used Vehicles in its "Certified Only" search engine.
About GM Certified Used Vehicles GM Certified Used Vehicles, the number-one selling manufacturer-certified brand, are high-quality, reconditioned vehicles, available at participating Buick, Chevrolet, Oldsmobile, Pontiac and GMC dealers. All models are six years old or newer, have 60,000 miles or less, are reconditioned to GM Certified Used Vehicles standards and must undergo a rigorous 100+ point inspection and reconditioning process. All GM Certified Used Vehicles are supported by a three-month, 3,000-mile comprehensive limited warranty, a three-day/150-mile customer satisfaction guarantee, and 24-hour roadside assistance during the term of the warranty. For more information about GM Certified Used Vehicles, visit www.gmcertified.com, which features exclusive vehicle listings.