Shell Awards Portfolio of Chemical Brands to TBWA\Chiat\Day Los Angeles

TBWA\Chiat\Day Adds The Outlaw, Black Magic, Rainx, FixAFlat and Gumout

LOS ANGELES, Sept. 10 -- TBWA\Chiat\Day today announced that it has added five separate brands within the Shell Lubricants portfolio of chemical products. The five brands consist of: The Outlaw, Black Magic, Rainx, FixAFlat, and Gumout.

TBWA\Chiat\Day became agency of record for Pennzoil Motor Oil, another Shell Lubricants brand earlier this year and recently launched the critically acclaimed "Not Just Oil, Pennzoil." campaign. Winning the Shell Portfolio of Chemical Brands was the third win of 2003 for the Los Angeles office and helped to round out their client roster that includes automotive, technology, consumer goods, packaged goods, fashion, retail and commodities.

"The Shell Chemical Brands are impressive products that play a critical role in the Shell automotive aftermarket strategy," said Robert LePlae, president and CEO of TBWA\Chiat\Day Los Angeles. "We are a good fit with the ambitious portfolio and fortunate to partner with a great client team."

" TBWA/Chiat/Day consistently demonstrates industry-leading creative and strategic skills. The team is excited to embark on this new partnership," said Paul Smith, VP of the Shell Lubricants Chemical Brand Portfolio."

About Shell

Shell Lubricants, a division of Shell Oil Company, markets Rainx, Black Magic, Gumout, FixAFlat, The Outlaw along with the Pennzoil(R) and Quaker State(R) brand motor oils. The Pennzoil-Quaker State Company was acquired by Shell Oil Company, an affiliate of the Royal Dutch/Shell Group of Companies in October of 2002. Combining Shell's networks and infrastructure and Pennzoil-Quaker State Company's leading motor oil brands, portfolio of car care brands and Jiffy Lube stores, the new company is a leader in the U.S. lubricants and car care business; marketing lubricants, coolants, services and solutions to consumer and business-to-business customers in automotive, commercial and industrial sectors. For more information, please visit www.pennzoil.com or www.shell.com.

About TBWA\Chiat\Day

TBWA\Chiat\Day (www.tbwachiat.com) is one of the leading advertising agencies in the U.S. Clients include Absolut, adidas, Apple, Beiersdorf, Embassy Suites Hotels, Energizer, Infiniti, Mars, Nextel, Nissan, Pennzoil Motor Oil and Chemical Brands and PlayStation.

In 2003, TBWA\Chiat\Day was awarded its tenth Grand EFFIE for its work on Embassy Suites Hotels, marking the 4th time in the last 5 years the agency has won this distinguished award.

TBWA\Chiat\Day is part of TBWA Worldwide (www.tbwa.com), part of Omnicom Group Inc, is one of the world's top ten agency networks. TBWA was recognized in 2002/2003 for campaigns of the year in Asia (South Korea Telecom), Canada (British Columbia Lottery Corporation), Europe (Sony PlayStation), South Africa (Sea Harvest), the United States (Apple) and the United Kingdom (John Smith's). The network has 221 offices in 72 countries, and approximately 8,700 employees worldwide. Major global clients include Absolut, adidas, Apple, Beiersdorf, Mars, Nissan and Sony PlayStation.

Omnicom Group Inc. (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.