Subaru Reports Best Sales Month in Company's History - Forester Sales Up 22 Percent; Baja Sets Record High -
CHERRY HILL, N.J., Sept. 3 -- Subaru of America, Inc., the only car company that offers symmetrical all-wheel drive as standard equipment on every vehicle in its product line, reported August sales of 19,879 units. The total represents the best sales month in the company's 35-year history, breaking the previous record set in 1987. Forester sales for August were also up 22 percent from last year, and Baja set a record high total for the month.
"We are extremely pleased to report the best sales month in our company's history," said Fred Adcock, Executive Vice President, Subaru of America, Inc. "Consumers continue to recognize the clear advantage and premium brand offering that Subaru brings to the market. Such success would not have been possible without the outstanding performance and dedication of the Subaru dealer organization."
The Subaru Forester recorded sales of 6,317 units, a 22 percent increase from August 2002. The Legacy model line achieved a sales total of 8,745 units, while the Subaru Outback recorded sales of 6,038 units for the month. The Impreza line recorded sales of 3,548 units for August, while Baja posted its best ever month at 1,269 units.
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About Subaru of America, Inc.
Subaru of America, Inc. is a wholly-owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered near Philadelphia, the company markets and distributes all-wheel drive Subaru vehicles, parts and accessories through a network of nearly 600 dealers across the United States. Subaru is the only car company that offers symmetrical all-wheel drive as standard equipment on every vehicle in its product line. Subaru has been the best-selling import wagon in America for the past 20 years, based on R.L. Polk & Company new vehicle retail registration statistics calendar year-end 2002.