American Honda Recognizes Top Suppliers for 2003

Premier Partner Program Honors Suppliers for Exceptional Service

TORRANCE, Calif., Aug. 7 -- American Honda Motor Co., Inc. Chairman and Chief Executive Officer Koichi Amemiya along with President and Chief Operating Officer Koichi Kondo recently presented the company's "Premier Partner Award" to 15 American Honda suppliers for their excellence in quality, value and customer service. The 15 award recipients were selected out of 74 nominated suppliers by American Honda associates nationwide.

The Premier Partner Award winners represent industries as diverse as Internet consulting and development, public relations, rail transportation, customer care, marketing research and management consulting. The Awards were established in 1998 to recognize suppliers who embrace American Honda's philosophy of meeting and exceeding customer expectations.

"We are extremely pleased to honor these 15 American Honda suppliers who continually provide us with invaluable services that consistently meet and exceed our expectations," said Gary Kessler, American Honda's vice president of human resources and administration. "Their support is critical to Honda's success and largely enables us to achieve our goal of providing our customers with the highest quality products and customer service."

The 15 American Honda Premier Partner Award recipients for 2003 are as follows:

   Applied Research-West, Inc. -- Los Alamitos, Calif.
   (Marketing Research & Surveys)

   Burlington Northern Santa Fe Railway -- Fort Worth, Texas
   (Rail Transportation)

   CraneMorely Inc. -- Long Beach, Calif.
   (Sales Training & Communications Development)

   Data Linkage Software, Inc. -- Long Beach, Calif. (Software Development)

   Equipment Solutions (Eqs) Division on Snap-On -- Kenosha, Wis.
   (Tool & Equipment Manufacturer)

   Fisher's Gear and Machine Company, Inc. -- Paramount, Calif.
   (Machine Tool Supplier)

   Insight Investments Corp. -- Orange, Calif. (PC Equipment Lessor)

   iSKY - Laurel, Maryland -- Laurel, Md. (Telecommunication Surveyor)

   R.L. Polk & Company -- Southfield, Mich. (Consumer Marketing Information)

   Resource Training an Aon Company -- Glenview, Ill.
   (Process Improvement & Design)

   Rogers & Associates -- Los Angeles, Calif. (Public Relations Counsel)

   Rubin Postaer Interactive -- Santa Monica, Calif. (Web Development)

   Sandy Corporation -- Long Beach, Calif. (Sales & Training Communications)

   Syncata Corporation -- El Segundo, Calif. (Estore & Service Express)

   Urban Science -- Long Beach, Calif. (Customer Analysis)

Honda began operations in North America in 1959 with the establishment of American Honda Motor Co., Inc., Honda's first overseas subsidiary. Using domestic and globally-sourced parts, Honda began assembling motorcycles in America in 1979, with U.S. automobile manufacturing starting in 1982. Honda designs, manufactures and markets its products in North America and worldwide. Honda currently builds products in 12 manufacturing plants in North America, with three major R&D centers in the U.S.