SMI, NASCAR Silicon Motor Speedway Renew
Licensing Agreement
NASCAR SILICON MOTOR SPEEDWAY RENEWS LICENSE AGREEMENT WITH SPEEDWAY
MOTORSPORTS, INC., FOR RACE TRACK SIMULATORS
INDIANAPOLIS (August 7, 2003) – NASCAR Silicon Motor Speedway and Speedway
Motorsports, Inc., (SMI) have renewed a licensing agreement that will permit
simulated NASCAR Winston Cup Series racing on SMI-owned race tracks at
NASCAR Silicon Motor Speedway locations for the next four years.
William R. Donaldson, Chairman and CEO of Interactive Motorsports and
Entertainment Corp. (OTCBB:IMTS), announced that SMI has agreed to the
continued use of its properties in the NASCAR Silicon Motor Speedway racing
centers through the end of 2007. Perfect Line, Inc., a wholly-owned
subsidiary of IMTS, owns and operates NASCAR Silicon Motor Speedway.
SMI properties currently featured at NASCAR Silicon Motor Speedway
locations are Bristol Motor Speedway, Atlanta Motor Speedway and Lowe’s
Motor Speedway. Perfect Line plans to develop several more SMI tracks
during the term of the license.
Perfect Line’s NASCAR Silicon Motor Speedway racing centers are the largest
chain of officially-licensed, NASCAR-branded interactive entertainment
stores in the world, and offers its customers the most popular NASCAR
merchandise available. Perfect Line has integrated sophisticated proprietary
racing simulator technology with an exclusive NASCAR license for
location-based entertainment and licenses for popular NASCAR tracks and
teams.
The National Association for Stock Car Auto Racing, NASCAR, is the
sanctioning body for one of America’s premier sports. With 75 million fans
spread throughout the U.S. and ranking second among sports on television and
third in licensed product sales, NASCAR has catapulted into the American
mainstream. The Passion and brand loyalty of NASCAR fans have attracted
many of the best known brands in America: more Fortune 500 companies are
involved in NASCAR than any other sport. Based in Daytona Beach, Fla, with
offices in Charlotte, New York and Los Angeles, NASCAR sanctions 1,800 races
at 120 tracks in 38 states.
About Speedway Motorsports, Inc.
Debuting on Wall Street in February, 1995, Speedway Motorsports, Inc.,
became the first motorsports company to be publicly traded on the
New York Stock Exchange. Founded and managed by O. Bruton Smith, chief
executive officer and chairman of the board, Speedway Motorsports is a
leading marketer and promoter of motorsports entertainment in the United
States. The Company has one of the largest total permanent speedway seating
capacities in the motorsports industry.
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For more information on IMTS, please visit our website at www.SMSonline.com
Forward-looking statements
Except for historical information contained herein, the statements in this
Press Release are forward-looking statements that are made pursuant to the
Safe Harbor Provisions of the Private Securities Litigation Reform Act of
1995. Forward-looking statements, and the business prospects of Interactive
Motorsports and Entertainment Corporation, are subject to a number of risks
and uncertainties that may cause the Company’s actual results in future
periods to differ materially from the forward-looking statements. These
risks and uncertainties include, among other things, the outlook of the
economy and the effect on future revenues, access to and cost of capital,
uncertainty of new product development, competition, and dependence on
updated technology and licenses and leases.
Contact:
Steve Wagoner, InvestorRelations@SMSonline.com (800) 766-2782
Investor Relations on the web:
http://www.SMSonline.com/company/inv_rel_index.asp
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