CANADIAN AUTO RACER ANNOUNCES NEW SPONSORSHIP PROGRAM

 July 8, 2003

West Vancouver, BC, Canada - Prospective CART Champ Car racer, David
Rutledge, a first place winner in Long Beach, Toronto, Montreal and runner
up in the Toyota Atlantic Series has opened up sponsorship of his Champ Car
World Series pursuits to his broad base of fans. The new program,
www.sponsordavid.com," gives racing fans the opportunity to live a dream and
get directly involved in the sport they love," says David.

When the Canadian Federal Government announced legislation to put an end to
sponsorship of sporting events by tobacco companies, David, currently ranked
among the top racers in the world, went to work to develop other sources of
support. Together with Dori O'Neill, Executive Vice President of Essentially
Yours Industries (EYI), a nutritional supplement company based in Surrey,
BC, 25 year-old David created a unique online sponsorship program,
www.sponsordavid.com. The growing sponsorship package to be valued at more
than $1,000 is offered on the website at $119 (US), and includes a discount
shopping card, monthly newsletter, coupons, giveaways and merchandise
supplied by David's corporate sponsors. Other perks include a VIP invitation
to special events and the chance to win a Fantasy Race Weekend at an
upcoming CART race.

"Our goal is to make our sponsors feel like they are right there with David
as he races. They, in fact, will be part of the Team," comments co-creator,
Dori O'Neill. Now online, www.sponsordavid.com will be updated regularly as
more news, products and services become available from additional corporate
sponsors.