Audi SAVOY Jazz Unwrapped; All-Day Festival of Eclectic Jazz Debuts at the New Jersey Performing Arts Center July 26, 2003
NEW YORK--July 1, 2003--SAVOY magazine, the premier lifestyle publication for affluent African Americans, and Audi of America, Inc., one of the world's leading manufacturers of performance-oriented luxury cars, announced today that they will partner to debut Audi SAVOY Jazz Unwrapped, a day-long festival bringing the melodious sounds of eclectic jazz to the New Jersey Performing Arts Center (NJPAC).Audi SAVOY Jazz Unwrapped will premiere Saturday, July 26, 2003 at Newark, New Jersey's NJPAC, one of the country's most prestigious performing arts venues. Continuous performances from 12:30p to 8:30p will feature a lineup of some of the country's most renowned musicians, representing a variety of sounds from traditional jazz to neo-soul.
Participating musicians include:
-- Rachelle Ferrell (featuring Russ Barnes) -- The Joe Sample Trio -- Alex Bugnon -- Maysa -- Mike Phillips -- Marcus Johnson -- Carla Cook
Admission to the festival is $40. Tickets may be purchased from the NJPAC box office by calling 888-466-5722.
"Audi SAVOY Jazz Unwrapped will offer Tri-State residents an opportunity to enjoy the sounds of summer at one of the area's leading performing arts venues," said Gary Lewis, National Marketing Director of Vanguarde Media, SAVOY's publisher. "By embarking on this partnership with Audi, which has a tradition of supporting the performing arts, we are proud to debut one of the New York area's most exciting and sophisticated jazz celebrations."
Audi SAVOY Jazz Unwrapped will also serve as one of Audi of America's launching pads for its introduction of the all-new, all-aluminum 2004 Audi A8 L. Audi's flagship vehicle, the world's most intelligently designed car, will be showcased on-site for attendees to observe at their leisure. Knowledgeable product specialists will be present to perform vehicle walkarounds and answer consumer questions.
"Audi is currently embarking on its most significant product launch to date, and the Audi SAVOY Jazz Unwrapped festival at NJPAC provides an exceptional environment in which to present the all-new A8 to a chic, multicultural audience," stated Mary Ann Wilson, Audi's national advertising manager.
SAVOY, launched in 2001 by Vanguarde Media, is the smart, provocative voice of power substance and style for African Americans. A dual-audience, general interest magazine, SAVOY offers entertaining, insightful and provocative articles aimed at affluent, educated, curious and influential urban readers. The magazine, which is published ten times annually, profiles the most prominent personalities in entertainment, business, politics and sports and provides in-depth analysis and perspective on the most vital social issues of the day. For more information about SAVOY magazine, visit www.savoymag.com.
Audi of America is headquartered in Auburn Hills, Michigan, and markets a line of premium luxury vehicles: the A4, A4 Cabriolet, A6, A8 L, TT and the allroad quattro. Last year, Audi broke its all-time U.S. sales record by selling a total of 85,726 vehicles in over 260 dealerships. Audi's event marketing programs center around the performing arts, lifestyle and sporting events. For more information about additional Audi-related events and corporate news, visit www.audiusa.com.