Payless Car Rental Expanding Dual Brand Franchises

    ST. PETERSBURG, Fla.--June 17, 2003--Payless Car Rental System, Inc. continues major market airport expansion with the opening of two new franchise locations servicing Jacksonville, Florida and San Diego, California, announced parent company Avalon Global Group, Inc. The Jacksonville franchise offers the dual brand of Payless Car Rental and Payless Parking.
    "The dual brand approach offers customers multiple services from a name they can trust while providing independents with the reservation and management systems to compete on a global level," said Michael J. Harley, president and chief operating officer, Payless Car Rental System, Inc. "The Jacksonville location increases our presence in the Florida market where we also have dual brands servicing Tampa and Orlando."
    Harley's aggressive management style and his approach to attract strong independents to the Payless brand is more important than ever in the competitive car rental and travel industry. City Leasing & Rentals, owners/operators of the new San Diego Payless Car Rental System, Inc. franchise, was a strong multi-location independent car rental operator in San Diego for over 15 years before joining the Payless team.
    "In today's market it's difficult for independents to prosper without outside resources," said Mark Stoner, general manager, City Leasing & Rentals. "Payless' Internet presence, training programs and technical and management resources make them an attractive solution for strong independents who want to take their company to the next level." Additional locations servicing the San Diego market are expected to open in the near future.
    Payless Car Rental System, Inc. is a privately held corporation headquartered in St. Petersburg, Florida and serves more than 20 counties with over 135 franchised locations. For more information on becoming a franchisee or to make reservations, visit the Payless Car Rental Web site at http://www.paylesscarrental.com or call 1-800-729-5255.

    NOTE TO EDITOR: Michael Harley, president and chief operating officer, headshot is available in a high resolution, downloadable file at: http://pcrasp.paylesscarrental.com/press/ArchiveONE.asp?ID=87