Liberty Productions, Inc. Changes Name to Motor Trend Auto Shows, Inc.

Company to Produce 17 International Auto Shows in 2003 As Part of the PRIMEDIA Consumer Automotive Group

NEW YORK, May 28 -- The nation's largest auto show producer, formerly known as Liberty Productions, Inc., announced today that the company is formally changing its name to "Motor Trend Auto Shows, Inc." The company will function as a division of the PRIMEDIA Consumer Automotive Group.

Founded in 1984 as Liberty Productions, the company has grown to produce 17 international auto shows across the country. In 1999, the company became the automotive event division for MOTOR TREND, the world's #1 automotive authority. In 2001, Liberty Productions and MOTOR TREND were joined under the umbrella of their new parent company, Primedia Inc.

"The name change to Motor Trend Auto Shows, Inc. was a natural fit, and better describes the company's unique position in the automotive industry," said Lou Mohn, president of the Primedia Consumer Automotive Group. "We expect the change to strengthen brand recognition among our customers while further solidifying Primedia's leadership in the automotive category."

Motor Trend Auto Shows, Inc. is part of Primedia, the leading targeted media company. The company leverages its relationships with over 50 Primedia-owned automotive titles to enhance the shows it produces. In the last year, attendance at shows produced by Motor Trend Auto Shows, Inc. has grown significantly. In 2002, attendance figures rose by 13% over the previous year. This trend is expected to continue in 2003 as clients look to take advantage of the unique product offerings and services available at each show.

Motor Trend Auto Shows, Inc. offers a broad scope of marketing and promotional opportunities for its clients, while creating a first-class auto show experience for consumers, auto manufacturers and vendors alike. In addition to the company's name change, the former Liberty Productions has undergone a transformation that results in a new company featuring the MOTOR TREND brand identity and a fresh approach to show production and client service.

Led by Motor Trend Auto Shows, Inc. General Manager John Marriott, several new client services have been instituted. For example, the Motor Trend Auto Show Benchmarks Service helps clients make more informed decisions about participation in shows; the company also offers new show-decorating options designed to further customize each auto show.

With offices in Harrisburg, Pa., Los Angeles and San Diego, Motor Trend Auto Shows, Inc. produces shows spanning the United States. The company has the advantage of large-market expertise and manufacturer support, along with the ability to produce an event with local flair and a personal touch.

About MOTOR TREND

MOTOR TREND, a PRIMEDIA publication, was founded in 1949 and has a circulation of 1.27 million and a total readership of 7.5 million. Internationally recognized as the world's #1 automotive authority, MOTOR TREND is one of the leading brands in automotive publishing. The MOTOR TREND brand is comprised of motortrend.com; MOTOR TREND Television; MOTOR TREND Radio; Truck Trend; MOTOR TREND Auto Shows; MOTOR TREND en Espanol; and the renowned MOTOR TREND Car, Sport/Utility and Truck of the Year Awards program.