IBS Network Promotes AutoTrader.com Listings Online And On-Air

NEW YORK, March 10, 2003; AutoTrader an automotive classifieds site and Internet Broadcasting Systems, Inc. (IBS),announced today that they have partnered to offer AutoTrader.com's 2.2 million vehicle listings across the IBS network. AutoTrader.com will power Find Your Car, Sell Your Car and Auction-Style classified listings as the exclusive provider in these three areas of more than 60 local television station web sites in the IBS "TV at Work" network, including those of NBC, Cox, Hearst-Argyle, Washington Post and McGraw-Hill. In addition, in certain markets, IBS will run television promotion that localizes the current AutoTrader.com on-air commercial campaign.

"We are excited about partnering with IBS to provide even more localized distribution of our vehicle listings," said Clark Wood, Vice President of Marketing, AutoTrader.com. "This unique on-air/online convergence will reach 41 of the top 50 U.S. markets and reinforces AutoTrader.com's brand as a household name synonymous with smart used car shopping."

AutoTrader.com will also provide IBS with automotive research tools. "As a network of local websites, IBS is pleased to have AutoTrader.com as a trusted partner in bringing automotive content to our markets," said Tolman Geffs, Chief Executive Officer, IBS. "We're happy to meet the needs of AutoTrader.com, through the combination of online and on-air marketing solutions." AutoTrader.com joins HotJobs, Travelocity.com, and Homestore.com as core functionality partners in the IBS network.