Nationwide Insurance Coordinates a Car Seat Clinic Through Its 'Corazon De Mi Vida' Program
-- Photo Opportunity --
The word corazon means "heart" when translated literally from Spanish, but like many Spanish words the cultural meaning is more complex. Corazon is an endearment used among family members and loved ones. "Corazon de mi vida" carries the message deeper . . . it means, "You are the center of my life." It is this concept that is the focus of Nationwide Insurance's initiative to inform Latino families about the importance of placing their young children in child safety restraints.
WHAT: Car Seat Clinic - Nationwide Insurance will donate car seats for
more than 50 Hispanic families from AVANCE Inc. in Houston.
Technicians from various traffic safety organizations will
participate to properly install the seats.
WHEN: Saturday, March 8, 2003 TIME: 9 a.m. - 1 p.m.
WHERE: Park Temple Baptist Church, 4027 Irvington
WHO: Nationwide Insurance is partnering with the following
organizations to coordinate the car seat clinic.
National Latino Children's Institute
Park Temple Baptist Church
Harris County Sheriff's Department
Texas Department of Public Safety
Texas Children's Center for Childhood Injury Prevention
Greater Houston SafeKIDS Coalition
WHY: According to National Highway Traffic Safety Administration:
* Car crashes are the leading cause of death for Hispanics through
the age of 44.
* Young Latinos drive half as many miles as their non-Hispanic
white counterparts, but are twice as likely to die in a traffic
fatality. The biggest problem is lower seat belt and car safety
seat usage.
Nationwide Esta de Su Lado
CONTACT: Ramona Reyes, Nationwide Insurance, +1-614-563-0035, or pager,
+1-877-644-3132
PRNewswire -- March 4
Company News On-Call: http://www.prnewswire.com/gh/cnoc/comp/607050.html