Lexus Luxury Comes to Pebble Beach
No. 1 Selling Luxury Automobile and No. 1 Ranked Golf Resort Offer Guests Luxurious Transportation in Four-Year Partnership
TORRANCE, Calif. and PEBBLE BEACH, Calif., Feb. 20 -- Lexus and Pebble Beach Company has announced a four-year partnership establishing Lexus as the Preferred Vehicle of Pebble Beach Resorts, effective immediately. Guests staying at Pebble Beach Company properties (The Lodge at Pebble Beach, The Inn at Spanish Bay, Casa Palmero, the Pebble Beach Golf Links, The Links at Spanish Bay, Spyglass Hill Golf Course, Del Monte Golf Course, the Spa at Pebble Beach and historic 17-Mile Drive) will now be chauffeured from golf course to spa treatment in an ultra-luxurious Lexus LX 470 or GX 470 luxury utility vehicle.
And for those guests who enjoy driving more than riding, Lexus vehicles will also be available for test-drives, upon request. Additional guest benefits of the partnership include: complimentary issues of Lexus magazine (otherwise available exclusively to Lexus owners), Lexus features on the in- room resort TV channel, and full-line brochures conveniently available in the Guest Transportation vehicles and at the concierge desks at each of the Pebble Beach Resorts.
Lexus vehicles will also be on display throughout the year during events taking place at Pebble Beach Company properties, including the Pebble Beach Equestrian Classics, Pebble Beach Concours d'Elegance and Callaway Golf Pebble Beach Invitational.
Finally, to commemorate the partnership, Lexus also announced that it will produce a special edition model of the SC 430 retractable hardtop convertible. "We are excited to offer our guests luxurious transportation in the Lexus LX and GX," said David Stivers, executive vice president, brand management for Pebble Beach Company. "With Lexus as the Preferred Vehicle of Pebble Beach Resorts, our guests have the opportunity to experience Lexus luxury -- if they haven't already -- and allows us to continually provide the best services available."
"We're honored to be a part of the Pebble Beach Resorts experience," said Mike Wells, vice president of marketing for Lexus. "The team at Pebble Beach shares our passion for the highest quality luxury and award-winning customer service and care."
About Lexus
Lexus has become synonymous with luxury since its introduction in 1989. By offering some of the finest quality luxury vehicles and providing benchmark customer service, Lexus has become the top-selling luxury nameplate in the United States for three years in a row. Lexus and its 199 dealers have repeatedly achieved the highest honors for both the products they sell and the customer service they provide as rated by the independent research firm of J.D. Power and Associates.
About Pebble Beach Company
Pebble Beach Resorts includes The Inn at Spanish Bay, The Lodge at Pebble Beach, Casa Palmero, The Spa at Pebble Beach and the famed 17-Mile Drive. The resort is also the home of America's best golf courses, which include Pebble Beach Golf Links -- America's No. 1 Golf Course -- The Links at Spanish Bay, Del Monte Golf Course and prestigious Spyglass Hill Golf Course.
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