Matrix(TM) Sports Management Inks Public Relations Agreement with Joe Gibbs Racing

    GREENVILLE, S.C., Feb. 6 -- Matrix(TM) Sports Management
announces an agreement to manage the public relations functions for NASCAR
Busch Grand National Driver Mike Bliss.
     Bliss is the 2002 NASCAR Craftsman Truck Series Champion, and is poised
to make an explosive impact in the NASCAR Busch Series.  In 2003, Bliss is
teaming up with two-time NASCAR Winston Cup Champion Joe Gibbs Racing to drive
the #20 Rockwell Automation Chevrolet.  This season will be the first full-
time effort for Bliss in the Busch Series.
    "We're extremely pleased that Joe Gibbs Racing has selected Matrix(TM) to
provide public relations services for Mike Bliss and the #20 Rockwell
Automation team," said Rockwell Automation Power Systems' Jay Lee, director of
Business Communications and the company's Matrix(TM) Sports Management team.
"We look forward to a very successful 2003 season with Mike and Joe Gibbs
Racing."
    Matrix(TM) Sports Management, based in Greenville, SC, develops sports-
related programs for product manufacturers and service businesses. Its
services include sponsorship investment opportunities, hospitality and event
management, promotions, public relations, and marketing and branding
strategies.
    Rockwell Automation is a world-leading provider of industrial
automaton power, control, and information solutions. Headquartered in
Milwaukee, WI, it brings together leading brands in industrial automation
including ALLEN-BRADLEY(R) controls and engineered services, Rockwell
Software(R) factory management software, DODGE(R) mechanical power
transmission products, and Reliance(R) motors and drives. The company is also
a leading provider of contact management technologies and applications that
help companies more efficiently manage interaction with their own customers.