Newgen Launches GM.Carabunga; Online Marketing Tool for General Motors Automotive Dealers

    SAN DIEGO, Feb. 3 -- Newgen Results Corporation, a
wholly owned subsidiary of TeleTech Holdings, Inc. today
announced the launch of GM.Carabunga, a branded, one-stop marketing tool that
allows General Motors (GM) automotive dealers to create customized, targeted
sales or service promotions online.
    This dynamic, "high-tech" tool was created specifically for GM dealers,
and allows them to build targeted, "one-to-one" marketing campaigns on-line
for service, parts, and accessory promotions, along with new and used vehicle
purchase campaigns.  The promotion templates are consistent with GM Service
and Parts Operations (GMSPO) brand standards, and take 20 to 30 minutes to
create.  Once submitted, promotions are mailed within 72 hours via the
delivery method chosen by the dealer, including traditional mail, e-mail, or a
combination of the two.
    Service and parts promotions fulfilled through GM.Carabunga, along with
the monthly subscription fee, are eligible for up to one hundred percent
reimbursement through the GM Parts co-op advertising program.
    "We are pleased GMSPO chose Newgen's Carabunga solution to provide dealers
with a powerful tool to create customized marketing promotions," said William
Klehm III, President and General Manager of Newgen.  "The website gives GM
dealers access to GMSPO branded marketing collateral combined with the ease of
automatic co-op reimbursement for parts and service promotions."

    ABOUT NEWGEN RESULTS CORPORATION
    Newgen, a wholly owned subsidiary of TeleTech Holdings, Inc., is a leading
provider of online solutions and B2B enterprise channel management services.
Newgen combines marketing and customer retention with an in depth knowledge of
service department operations to deliver highly targeted and customized
solutions to automotive dealers and manufacturers. Newgen houses vehicle data
for 70 million consumers, sends out over 40 million letters and places 40
million telephone calls annually on behalf of over 7,000 auto dealerships
nationwide.  Newgen also maintains relationships with leading automotive
manufacturers and dealers groups including Audi, BMW, Ford, General Motors,
Hyundai, Infiniti, Jaguar, Kia, Mitsubishi, Nissan, Land Rover, Volkswagen,
and Volvo.  For more information, call 800-7NEWGEN or visit http://www.ngresults.com.

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industries including financial services, transportation, communications,
government, healthcare, and travel.  With a presence that spans North America,
Asia-Pacific, Europe, and Latin America, TeleTech provides comprehensive
customer care services to global organizations. Additional information on
TeleTech can be found at http://www.teletech.com.

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