Ford Motor Company's U.S. Sales Rise 4.1 Percent in January
DEARBORN, Mich., Feb. 3, 2003; U.S. customers purchased or leased 242,555 cars and trucks from Ford, Mercury, Lincoln, Jaguar, Volvo, and Land Rover dealers in January, up 4.1 percent compared with a year ago."We're off to a good start in 2003," said Jim O'Connor, Ford (NYSE: F - News) Group Vice President, North America Marketing, Sales and Service. "Our goal in 2003 is to regain market share -- and January's market share increase is encouraging. We expect further market share increases driven by products that were introduced in the second half of 2002 as well as products that will debut later this year, like the Ford F-150 truck and Ford and Mercury minivans."
Tangible results from the company's product-led Revitalization Plan were seen at Lincoln where January sales increased 24 percent compared with a year ago. It was the second month in a row that Lincoln sales increased (December sales climbed 43 percent).
Lincoln Town Car (January sales up 5 percent) and LS sedans (up 55 percent) were redesigned in 2002, as was the Lincoln Navigator SUV (up 11 percent). Lincoln Aviator is an all-new, mid-sized SUV.
"There has never been a newer lineup of products in Lincoln's storied history," said O'Connor.
Ford dealers reported January sales of 200,224, up four percent compared with a year ago. Ford dealers saw higher sales of Focus (up 24 percent), Taurus (up 22 percent), Escape (up 23 percent), Ranger (up 16 percent) and Windstar (up 14 percent). Sales of Ford F-Series (up 2 percent) and Expedition (down 3 percent) were about equal to a year ago.
Mercury sales were nine percent higher than a year ago, as higher sales for Grand Marquis (up 22 percent) and Sable (up 27 percent) more than offset the impact of the discontinued Villager minivan.
Volvo sales rose 13 percent reflecting the all-new, award-winning XC90, Volvo's first sport utility vehicle. The XC90, recently voted North American Truck of the Year, posted January sales of 1,669.
Jaguar and Land Rover sales were lower than a year ago. Jaguar sales were 25 percent lower than a year ago coming off last January's 88 percent increase. Land Rover sales were 14 percent lower coming off last January's 133 percent increase. Both brands set January sales records in 2002 and went on to achieve new calendar year sales records.
FORD MOTOR COMPANY JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
Sales By Brand
Ford 200,224 193,353 3.6 200,224 193,353 3.6
Mercury 15,960 14,707 8.5 15,960 14,707 8.5
Lincoln 10,574 8,535 23.9 10,574 8,535 23.9
Jaguar 3,544 4,709 -24.7 3,544 4,709 -24.7
Volvo 9,232 8,176 12.9 9,232 8,176 12.9
Land Rover 3,021 3,502 -13.7 3,021 3,502 -13.7
Total Ford Motor
Company 242,555 232,982 4.1 242,555 232,982 4.1
Memo: Cars and Trucks
Cars 84,141 79,687 5.6 84,141 79,687 5.6
Trucks 158,414 153,295 3.3 158,414 153,295 3.3
Total Ford Motor
Company 242,555 232,982 4.1 242,555 232,982 4.1
Information Only (Not
Included Above)
TH!NK Neighbor 546 0 NA 546 0 NA
FORD BRAND JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
Crown Victoria 5,454 5,683 -4.0 5,454 5,683 -4.0
Taurus 22,547 18,414 22.4 22,547 18,414 22.4
Focus 16,937 13,621 24.3 16,937 13,621 24.3
Thunderbird 1,218 1,724 -29.4 1,218 1,724 NA
Mustang 6,735 8,076 -16.6 6,735 8,076 -16.6
Escort 2,067 4,354 -52.5 2,067 4,354 -52.5
Total Ford Cars 54,958 51,872 5.9 54,958 51,872 5.9
Escape 11,234 9,104 23.4 11,234 9,104 23.4
Explorer 24,422 28,023 -12.9 24,422 28,023 -12.9
Expedition 10,562 10,938 -3.4 10,562 10,938 -3.4
Excursion 1,676 2,027 -17.3 1,676 2,027 -17.3
Econoline/Club Wagon 10,832 9,808 10.4 10,832 9,808 10.4
Windstar 12,255 10,717 14.4 12,255 10,717 14.4
Ranger 17,293 14,927 15.9 17,293 14,927 15.9
F-Series 56,569 55,370 2.2 56,569 55,370 2.2
Heavy Trucks 423 567 -25.4 423 567 -25.4
Total Ford Trucks 145,266 141,481 2.7 145,266 141,481 2.7
Total Ford Brand 200,224 193,353 3.6 200,224 193,353 3.6
LINCOLN AND MERCURY BRAND JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
Grand Marquis 5,570 4,577 21.7 5,570 4,577 21.7
Sable 5,875 4,619 27.2 5,875 4,619 27.2
Cougar 924 877 5.4 924 877 5.4
Total Mercury Cars 12,369 10,073 22.8 12,369 10,073 22.8
Town Car 3,605 3,435 4.9 3,605 3,435 4.9
LS 3,205 2,065 55.2 3,205 2,065 55.2
Continental 280 1,023 -72.6 280 1,023 -72.6
Total Lincoln Cars 7,090 6,523 8.7 7,090 6,523 8.7
Total Mercury
and Lincoln Cars 19,459 16,596 17.3 19,459 16,596 17.3
Mountaineer 3,591 3,703 -3.0 3,591 3,703 -3.0
Villager 0 931 -100.0 0 931 -100.0
Total Mercury Trucks 3,591 4,634 -22.5 3,591 4,634 -22.5
Navigator 2,112 1,898 11.3 2,112 1,898 11.3
Aviator 1,219 NA NA 1,219 NA NA
Blackwood 153 114 34.2 153 114 34.2
Total Lincoln Trucks 3,484 2,012 73.2 3,484 2,012 73.2
Total Mercury
and Lincoln Trucks 7,075 6,646 6.5 7,075 6,646 6.5
Total Mercury
and Lincoln Vehicles 26,534 23,242 14.2 26,534 23,242 14.2
Total Lincoln Brand 10,574 8,535 23.9 10,574 8,535 23.9
Total Mercury Brand 15,960 14,707 8.5 15,960 14,707 8.5
JAGUAR BRAND JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
XJ 439 520 -15.6 439 520 -15.6
S-TYPE 1,202 1,200 0.2 1,202 1,200 0.2
X-TYPE 1,673 2,763 -39.4 1,673 2,763 -39.4
XK 230 226 1.8 230 226 1.8
Total Jaguar 3,544 4,709 -24.7 3,544 4,709 -24.7
VOLVO BRAND JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
S40 1,057 994 6.3 1,057 994 6.3
V40 249 218 14.2 249 218 14.2
S60 2,777 2,743 1.2 2,777 2,743 1.2
S70 0 0 NA 0 0 NA
V70 765 943 -18.9 765 943 -18.9
V70 XC 1,383 1,666 -17.0 1,383 1,666 -17.0
C70 257 179 43.6 257 179 43.6
XC90 1,669 NA NA 1,669 NA NA
S80 1,075 1,433 -25.0 1,075 1,433 -25.0
Total Volvo 9,232 8,176 12.9 9,232 8,176 12.9
LAND ROVER BRAND JANUARY 2003 U.S. SALES
January Month % January CYTD %
2003 2002 Change 2003 2002 Change
Range Rover 717 789 -9.1 717 789 -9.1
Discovery 1,227 1,523 -19.4 1,227 1,523 -19.4
Freelander 1,077 1,190 -9.5 1,077 1,190 -9.5
Total Land Rover 3,021 3,502 -13.7 3,021 3,502 -13.7