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Earlier today Ford Motor Company announced their 2002 fourth-quarter and full-year financial results. Bill Ford Jr., Chairman of the Board and CEO of Ford Motor Company, said their revitalization plan is working. Gone are the distractions replaced by a solid foundation for success. According to Ford, the company has met or exceeded almost all the targets they set for themselves in 2002.
| Cut# 1: | In Cue: "In 02 we met all the North American and overall....O.C. that we've beaten the estimates." :23 sec. | | (According to Bill Ford Jr. the company is on track to meet their targets for 03, but have alot more work to do.t.) |
| | Cut# 2: | In Cue: "To continue our momentum....O.C. a massive acceleration of our efforts." :07 sec. | | (Ford went on to say the company will increase their market share and their automotive cost performance by at least 500-million. The results will include breakeven performance in automotive operations and improved profitability at Ford Credit.) |
| | Cut# 3: | In Cue: "The end result will be an estimated earnings of 70 cents a share.... O.C. we can do this." :23 sec. | | (In the first year of the company's turnaround, Ford improved its operating results by about $1.7 billion. Bill Ford Jr. said they will continue to focus on delivering great products, with high quality, at a low cost.) |
| | Cut# 4: | In Cue: "We're going to raise our production....O.C. Ford Expedition." :16 sec. | | |
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